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From multimedia to digital content and applications: remaking policy for the digital content industries

O'Regan, Tom and Ryan, Mark D. (2004) From multimedia to digital content and applications: remaking policy for the digital content industries . Media International Australia: Incorporating Culture and Policy August(112):pp. 28-49.

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Abstract

This article analyses the two policy moments of digital content industries policy development of the Keating (1992-1996) and Howard governments (2001-2004). In bringing these two moments into dialogue our aim is to illuminate and evaluate the broader policy frameworks and political and policy contexts that gave rise to and subsequently shaped these different digital content strategies. The Keating government connected culture and services to harness multimedia as vehicles for cultural expression and as a new economically viable growth industry suited to a convergent information age. The Howard government’s innovation agenda has reconstructed industry development priorities for the digital content industries influencing their conception as inputs and enablers for both the ICT and broader industries in an information economy framework. The article concludes with an evaluation of the assumptions and priorities, shortcomings and advantages of these two quite different approaches to developing digital content industries.

Item Type:Journal Article
Status:Published
Keywords:Digital content, Creative Industries, creative industries policy, Information Communications Technology (ICT), Creative Nation
Subjects:400000 Journalism, Librarianship and Curatorial Studies > 400100 Journalism, Communication and Media > 400104 Communication and Media Studies
410000 The Arts > 410300 Cinema, Electronic Arts and Multimedia > 410303 Multimedia
360000 Policy and Political Science > 360200 Policy and Administration > 360201 Public Policy
ID Code:4446
Deposited By:Ryan, Mark
Deposited On:07 June 2006
Alternative Locations:http://www.emsah.uq.edu.au/mia/index.html
Copyright Owner:Copyright 2004 EMSAH, U.Q.
Copyright Statement:Reproduced in accordance with the copyright policy of the publisher.