Defending the Local Market Against Foreign Competitors: The Example of Chilean Retailers
(2004) Defending the Local Market Against Foreign Competitors: The Example of Chilean Retailers . International Journal of Retail and Distribution Management 32(10):pp. 495-504.
This is the latest version of this eprint.
Full text available as: |
Abstract
South American countries have experienced the arrival of large American and European retailers that attempt to occupy important position in these markets. Nonetheless, the situation in Chile differs from its neighbouring countries. The largest retailers in Chile are local family businesses that have established themselves as legitimate organizations and are well regarded in the Chilean business community. Based on an analysis of the three major sectors of retailing in Chile, this paper describes the actions taken by Chilean retailers to defend themselves effectively against the attempts of foreign retailers to operate in their market, and the outcomes resulting from this process. By having to deal with strong local and foreign competition, Chilean retailers imitated the best practices of foreign competitors and learned to adapt their retail offer to satisfy the local customers’ needs.
| Item Type: | Journal Article |
|---|---|
| Status: | Published |
| Keywords: | International retailing, foreign competitors, defensive strategies, retail sectors |
| Subjects: | 220000 Social Sciences, Humanities and Arts - General |
| ID Code: | 8993 |
| Deposited By: | Bianchi, Constanza C. |
| Deposited On: | 17 August 2007 |
| Alternative Locations: | http://dx.doi.org/10.1108/09590550410558635 |
| Copyright Owner: | Copyright 2004 Emerald |
| Copyright Statement: | Reproduced in accordance with the copyright policy of the publisher. |
Available Versions of this Item
- Defending the Local Market Against Foreign Competitors: The Example of Chilean Retailers (deposited 17 August 2007) [Currently Displayed]