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Number of items: 76.

2002

Kennedy, Jessica & Drennan, Judy (2002) Entrepreneurial intentions of women. Small Enterprise Research, 10(1), pp. 75-87.
Number of full-text downloads 54

2003

Drennan, Judy & Mort, Gillian (2003) Examination of the influence of personal attributes on consumer use on m-services. In ANZMAC 2003 Conference, Adelaide, South Australia.
Number of full-text downloads 95

Kennedy, Jessica & Drennan, Judy (2003) Role models for choice of academic discipline at university. In Proceedings of Women in Research Conference 2003, Women in Research, Rockhampton Branch, Central Queensland University, Central Queensland University, Rockhampton, Queensland.

Kennedy, Jessica, Drennan, Judy, Renfrow, Patty, & Watson, Bernadette (2003) Situational factors and entrepreneurial intentions. In Proceedings of SEAANZ 2003 Conference, University of Ballarat (Online), University of Ballarat, Victoria.

Kennedy, Jessica, Drennan, Judy, Renfrow, Patty, & Watson, Bernadette (2003) The influence of role models on students' entrepreneurial intentions. Queensland Review, 10(1), pp. 37-52.
Number of full-text downloads 54

Drennan, Judy & McColl-Kennedy, Janet R. (2003) The relationship between Internet use and perceived performance in retail and professional service firms. Journal of Services Marketing, 17(3), pp. 295-311.

2004

Drennan, Judy & Cornwell, Bettina (2004) Emerging strategies for sponsorship on the Internet. Journal of Marketing Management, 20(9/10), pp. 1123-1146.
Number of full-text downloads 320

Drennan, Judy & Mort, Gillian (2004) Consumer acceptance of m-services : Marketing implcations. In 33rd European Marketing Academy Conference, 2004, Murcia .
Number of full-text downloads 96

Cornwell, Bettina & Drennan, Judy (2004) Cross-cultural consumer/consumption research : dealing with issues emerging from globalization and fragmentation. Journal of Macromarketing, 24(2), pp. 108-121.

Drennan, Judy & Sullivan Mort, Gillian (2004) M-Commerce Drivers: Development of a Usage Benefit Typology for M-Services. In Wiley, J & Thirkell, P (Eds.) Proceedings of ANZMAC 2004 Marketing Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.

Bennett, Rebekah, Drennan, Judy, & Previte, Josephine (2004) New Directions in Social Marketing: A Meso-Level Perspective. In Sullivan Mort, Gillian (Ed.) Nonprofit Marketing: Perspectives and Advances, 23-24 September 2004, Canberra.

Drennan, Judy & Andrews, Lynda (2004) Taking an Experiential View of Consuming Mobile Phones. In Wiley, Jim (Ed.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Drennan, Judy, Kennedy, Jessica, & Renfrow, Patty (2004) The impact of childhood experiences on the development of entrepreneurial intentions. In SEAANZ Brisbane 2004 Entrepreneurship as the Way of the Future, 26 - 29 September 2004, QUT, Brisbane, QLD.
Number of full-text downloads 465

2005

Andrews, Lynda, Bennett, Rebekah, & Drennan, Judy (2005) Emotions in the Experiential Consumption of Mobile Phones. In ANZMAC (Australian and New Zealand Marketing Academy Conference) 2005: Broadening the Boundaries: Conference Proceedings, 5th - 7th December, Australia, Western Australia, Fremantle.

Drennan, Judy & James, Diana (2005) Exploring Addictive Consumption of Mobile Phone Technology. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Drennan, Judy & McDonnell, John (2005) Exploring the effectiveness of virtual product placement on recall and recognition of new brands. In Troilo, G (Ed.) Rejuvenating Marketing : Contamination, Innovation, Integration : Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May 2005, Italy, Milan.
Number of full-text downloads 247

Drennan, Judy & Watjatrakul, Boonlert (2005) Factors Affecting E-Mail Marketing Sourcing Decisions: A Transaction Cost Perspective. Journal of Marketing Management, 21(7-8), pp. 701-723.

Drennan, Judy, Kennedy, Jessica, & Pisarski, Anne (2005) Factors Affecting Student Attitudes Toward Flexible Online Learning in Management Education. The Journal of Education Research, 98(6), pp. 331-338.
Number of citations in Scopus 63
Number of citations in Web of Science® 31

Drennan, Judy, Kennedy, Jessica, & Renfrow, Patty (2005) Impact of Childhood Experiences on the Development of Entrepreneurial Intentions. The International Journal of Entrepreneurship and Innovation, 6(4), pp. 231-238.

Drennan, Judy & Kennedy, Jessica (2005) The Impact of Role Models and Prior Experience on Entrepreneurial Intentions. In Hutchinson, P (Ed.) Small Enterprise Association of Australia and New Zealand (SEAANZ): Proceedings of the 18th Annual Conference, 25 September - 28 September 2005, Australia, New South Wales, Armidale.

Bennett, Rebekah, Drennan, Judy, & Hartel, Charmine (2005) It's Not About The Money! Key Drivers of Satisfaction With Government Third-Party Complaint Handling. In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Drennan, Judy & Sullivan Mort, Gillian (2005) Marketing M-Services: Establishing a Usage Benefit Typology Related to Mobile User Characteristics. The Journal of Database Marketing and Customer Strategy Management, 12(4), pp. 327-341.

Andrews, Lynda, Bennett, Rebekah, & Drennan, Judy (2005) Mobile phone consumption and implications for SMS marketing. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Innovation, Integration: Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May , Italy, Milan.
Number of full-text downloads 77

2006

Drennan, Judy, Leo, Wei Wei, & Russell-Bennett, Rebekah (2006) A Conceptual Model of Customer Advocacy in Services Marketing: A Definition and Key Antecedents. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Consumer appraisals of mobile marketing communications. In Ali, Y. & van Dessel, M. (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Brisbane, QLD.
Number of full-text downloads 58

Drennan, Judy, Previte, Josephine, & Mort, Gillian (2006) Exploring m-consumers' transitioning between vulnerability and responsibility : an m-gambling consumption study. In Proceedings of the 3rd Australasian Nonprofit and Social Marketing Conference 2006 : Controversies in Social Marketing : The Way Forward, University of Newcastle, Newcastle, N.S.W.
Number of full-text downloads 19

Dann, Stephen, Dann, Susan, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Female Entrepreneurship in Australia: Revisited. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.
Number of full-text downloads 171

Drennan, Judy, Previte, Josephine, & Sullivan Mort, Gillian (2006) M-technology, Consumption and Gambling: A Conceptualisation of Consumer Vulnerability in an M-gambling Marketplace. In Layton, M, Layton, R, & Wooliscroft, B (Eds.) Macromarketing 2006 Seminar Proceedings: Macromarketing the Future of Marketing?, Marketing Department, University of Otago, New Zealand, Queenstown, pp. 173-188.
Number of full-text downloads 77

Sarri, Rhys & Drennan, Judy (2006) Music purchase behaviour : the effect of emotional loyalty on intention to purchase. In ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Brisbane, Queensland,.
Number of full-text downloads 356

Drennan, Judy, Previte, Josephine, & Sullivan Mort, Gillian (2006) Privacy, Risk Perception and Expert Online Behavior: An Exploratory Study of Household End Users. Journal of Organizational and End User Computing, 18(1), pp. 1-22.

Beatson, Amanda, Coote, Len, & Drennan, Judy (2006) Self-Service Technology, Satisfaction and Consumer Retention. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Conference Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.
Number of full-text downloads 144

2007

Drennan, Penny, Keeffe, Dominique A., Russell-Bennett, Rebekah, & Drennan, Judy (2007) Designing a game to model consumer misbehavior. In Digital Games Research Association (DIGRA) International Conference, 24-28 September 2007, Tokyo, Japan.
Number of full-text downloads 242
Number of citations in Scopus 1

Mort, Gillian & Drennan, Judy (2007) Mobile communications : a study of factors influencing consumer use of m-services. Journal of Advertising Research, 47(3), pp. 302-312.
Number of full-text downloads 2,161
Number of citations in Scopus 7
Number of citations in Web of Science® 2

Andrews, Lynda M. & Drennan, Judy (2007) Extending Holt's (1995) Typology of Consumption to Examine The Marketing Domain in Experiential Consumption. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,997

Andrews, Lynda, Kiel, Geoffrey C., Drennan, Judy, Boyle, Maree, & Weerawardena, Jay (2007) Gendered perceptions of experiential value in using web-based retail channels. European Journal of Marketing, 41(5/6), pp. 640-668.
Number of citations in Scopus 20
Number of citations in Web of Science® 13

Beatson, Amanda T., Coote, Leonard V., & Drennan, Judy (2007) High tech versus high touch : consumer impressions of service delivery experiences. In The 36th European Marketing Academy Conference, 22-25 May 2007, Reykjavik University, Reykjavik. (Unpublished)
Number of full-text downloads 58

Drennan, Judy & Previte, Josephine (2007) The Prototypal Social Entrepreneur: A Case Study About Social and Economic Leveraging of Virtual Community in Regional Australia. International Journal of Internet and Enterprise Management, 5(2), pp. 136-157.

Drennan, Judy C., Drennan, Penny, & Keeffe, Dominique A. (2007) Research in Consumer Misbehaviour: A Simulation Game Approach. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,470

Weeks, Clinton, Cornwell, T. Bettina, & Drennan, Judy (2007) Using the Internet to leverage sponsorships. In Proceedings of the ANZMAC 2006 Conference Proceedings, ANZMAC, Queensland University of Technology, Brisbane, Queensland.
Number of full-text downloads 21

2008

Kelly, Louise, Kerr, Gayle F., & Drennan, Judy (2008) Advertising avoidance in the online social networking environment. In Australia and New Zealand Marketing Academy Conference 2008, 1-3 December 2008, University of Western Sydney, Sydney.
Number of full-text downloads 475

Drennan, Judy, Luck, Edwina M., & Wiyanto, Tifani (2008) Love as a commodity : human branding in the online dating context. In 37th EMAC Conference : Marketing Landscapes : A Pause for Thought, 27-30 May 2008, University of Brighton, Brighton. (Unpublished)

Zhang, Olivia, Kerr, Gayle F., & Drennan, Judy (2008) Consumer power types in an Australian online brand community. In ANZMAC 2008, 1-3 December 2008, University of Western Sydney, Sydney.
Number of full-text downloads 216

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2008) Consumers' emotional appraisals and action tendencies arising from mobile viral marketing. In EMAC Conference, 27-30 May, 2008, The Brighton Centre, Brighton.
Number of full-text downloads 749

Drennan, Judy, Weeks, Clinton, & Cornwell, Bettina (2008) Leveraging sponsorships on the Internet : activation, congruence, and articulation. Psychology and Marketing, 25(7), pp. 637-654.
Number of citations in Scopus 17
Number of citations in Web of Science® 8

Drennan, Judy, Luck, Edwina, & Wiyanto, Tifani (2008) Love as a Commodity : Human branding in the online dating context. In 37th EMAC Conference: Marketing Landscapes: A Pause for Thought, 27-30 May 2008, Brighton.

2009

Andrews, Lynda & Drennan, Judy (2009) Students’ perceptions, experiences and beliefs about Facebook in subjects at an Australian university. In Proceedings of Australia and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Promaco Conventions PTY LTD, Crown Promenade, Melbourne, Victoria, pp. 1-6.
Number of full-text downloads 199

Russell-Bennett, Rebekah, Gallegos, Danielle, & Drennan, Judy (2009) Applying brand equity to the social product of breastfeeding. In Academy of Marketing Annual Conference 2009, 7-9 July 2009, Leeds Metropolitan University, Leeds.
Number of full-text downloads 389

Song, Jinzhu, Drennan, Judy, & Andrews, Lynda (2009) Exploring Chinese consumer's perceptions of using new mobile technology : A qualitative study. In Proceedings of Australia and New Zealand Marketing Academy Conference 2009, Melbourne, Victoria.
Number of full-text downloads 162

Kelly, Louise, Kerr, Gayle F., & Drennan, Judy (2009) 'Try hard' : Attitudes to advertising in online social networks. In Proceedings of the Australia and New Zealand Marketing Academy Conference 2009, Melbourne, Victoria.
Number of full-text downloads 434

Mahyari, Parisa, Drennan, Judy, & Kuhn, Kerri-Ann (2009) Virtual product placement : examining the role of involvement and presence in second life. In Proceedings of Australian and New Zealand Marketing Academy Conference 2009, Melbourne, Victoria, Australia.
Number of full-text downloads 878

Mahyari, Parisa, Drennan, Judy, & Luck, Edwina M. (2009) The effectiveness of product placement within the immersive environment. In Proceedings of the 38th European Marketing Academy Conference (EMAC 2009), European Marketing Academy, Audencia Nantes School of Management, Audencia Nantes, France.
Number of full-text downloads 375

Drennan, Judy & Wessels, Lisa (2009) An investigation of consumer acceptance of M-Banking in Australia. In Proceedings of Australian and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Monash University, Melbourne, Victoria.
Number of full-text downloads 125

2010

Klein, Britt, White, Angela, Kavanagh, David J., Shandley, Kerrie, Kay-Lambkin, Frances, Proudfoot, Judith, et al. (2010) Content and functionality of alcohol and other drug websites : results of an online survey. Journal of Medical Internet Research, 12(5), pp. 1-6.
Number of citations in Scopus 6
Number of citations in Web of Science® 4

White, Angela, Kavanagh, David J., Stallman, Helen M., Klein, Britt, Kay-Lambkin, Frances, Proudfoot, Judy, et al. (2010) Online alcohol interventions : a systematic review. Journal of Medical Internet Research, 12(5), e62.
Number of citations in Scopus 51
Number of citations in Web of Science® 39

Andrews, Lynda, Drennan, Judy, Tossan, Vesselina, & Cacho-Elizondo, Silvia (2010) Using TAM to examine consumer acceptance of a mobile phone assisted smoking cessation program in Australia. In The 6 senses : The essentials of Marketing : 39th EMAC conference 2010 European Marketing Academy Conference, 1 - 4 June, 2010, Copenhagen, Denmark.
Number of full-text downloads 172

McDonnell, John & Drennan, Judy (2010) Virtual product placement as a new approach to measure effectiveness of placements. Journal of Promotion Management, 16(1 & 2), pp. 25-38.
Number of full-text downloads 1,992
Number of citations in Scopus 6

Kelly, Louise, Kerr, Gayle F., & Drennan, Judy (2010) Avoidance of advertising on social networking sites : the teenage perspective. Journal of Interactive Advertising, 10(2), pp. 16-27.

Russell-Bennett, Rebekah, Hartel, Charmine, & Drennan, Judy (2010) Consumer satisfaction and redress with a government third-party complaints agency. Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behaviour, 23.
Number of full-text downloads 119

Drennan, Judy & Keeffe, Dominique A. (2010) Five tools to manage and prevent customer misbehaviour during service experiences. In Arenstein, Seth (Ed.) Customer Experience Management: Lessons and insights for the cable industry. Access Intelligence, pp. 48-51.

Kerr, Gayle F. & Drennan, Judy (2010) Same but different: perceptions of IMC amongst marketing communication partners in Australia. Journal of Promotion Management, 15.
Number of full-text downloads 629

Drennan, Judy & Wessels, Lisa (2010) An investigation of consumer acceptance of M-banking. International Journal of Bank Marketing, 28(7), pp. 547-568.
Number of citations in Scopus 11

2011

Bianchi, Constanza & Drennan, Judy (2011) Inward internationalization of services : Exploring satisfaction and dissatisfaction of overseas students in Australia. In ANZIBA Conference proceedings 2011, April 28-30, 2011, Melbourne, Australia.
Number of full-text downloads 189

Kay-Lambkin, Frances J., White, Angela, Baker, Amanda L., Kavanagh, David J., Klein, Britt, Proudfoot, Judith, et al. (2011) Assessment of function and clinical utility of alcohol and other drug web sites : an observational, qualitative study. BMC Public Health, 11(1), pp. 277-287.
Number of full-text downloads 42
Number of citations in Scopus 1
Number of citations in Web of Science® 1

Andrews, Lynda, Russell-Bennett, Rebekah, & Drennan, Judy (2011) Capturing affective experiences using the SMS experience sampling (SMS-ES) method. International Journal of Market Research, 53(4), pp. 1-27.
Number of full-text downloads 263
Number of citations in Scopus 3

Gottlieb, Udo, Brown, Mark, & Drennan, Judy (2011) The influence of service quality and trade show effectiveness on post-show purchase intention. European Journal Of Marketing, 45(11/12), pp. 1642-1659.
Number of citations in Scopus 3
Number of citations in Web of Science® 1

2012

Bianchi, Constanza, Drennan, Judy, & Proud, William (2012) Brand loyalty in the Australian wine industry. In European Marketing Association Conference (EMAC 2012), 22-25 May 2012, Lisbon, Portugal.
Number of full-text downloads 245

Bianchi, Constanza & Drennan, Judy (2012) Drivers of satisfaction and dissatisfaction for overseas service consumers : a critical incident technique approach. Australasian Marketing Journal, 20(1), pp. 97-107.
Number of full-text downloads 196
Number of citations in Scopus 1

Song, Jinzhu, Drennan, Judy, & Andrews, Lynda (2012) Exploring regional differences in Chinese consumer acceptance of new mobile technology : a qualitative study. Australasian Marketing Journal, 20(1), pp. 80-88.
Number of full-text downloads 192
Number of citations in Scopus 1

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2012) Linking perceived value of mobile marketing with the experiential consumption of mobile phones. European Journal of Marketing, 46(3/4), pp. 357-386.
Number of full-text downloads 515
Number of citations in Scopus 2

Chen, Tom, Drennan, Judy, & Andrews, Lynda (2012) Experience sharing. Journal of Marketing Management, 28(13-14), pp. 1535-1552.
Number of citations in Scopus 2

2013

White, Angela, Hides, Leanne, Kavanagh, David, Tjondronegoro, Dian, Drennan, Judy, Koh, Desmond, et al. (2013) The next generation health intervention tool - Can smart phone applications help young people track and moderate alcohol use and potential harms? In 7th World Congress of Behavioral and Cognitive Therapies, 22-25 July 2013, Lima, Peru.

Andrews, Lynda, Cacho-Elizondo, Silvia, Drennan, Judy, & Tossan, Vessélina (2013) Consumer acceptance of an SMS-assisted smoking cessation intervention : a multicountry study. Health Marketing Quarterly, 30(1), pp. 47-62.
Number of citations in Scopus 1

Bianchi, Constanza & Drennan, Judy (2013) Antecedents of consumer brand loyalty in the Chilean wine industry. In Strategic Management in Latin America Conference, 10-11 January 2013, Rio Hondo Campus, Mexico city, Mexico. (Unpublished)
Number of full-text downloads 114

Schuster, Lisa, Drennan, Judy, & Lings, Ian (2013) Consumer acceptance of m-wellbeing services : a social marketing perspective. European Journal of Marketing, 47(9), pp. 1439-1457.
Number of full-text downloads 58

2014

Bianchi, Constanza, Drennan, Judy, & Proud, William (2014) Antecedents of consumer brand loyalty in the Australian wine industry. Journal of Wine Research, 25(2). (In Press)

Connor, Jason P., Kavanagh, David J., Andrade, Jackie, May, Jon, Feeney, Gerald F.X., Gullo, Matthew J., et al. (2014) Alcohol consumption in young adults : the role of multisensory imagery. Addictive Behaviors, 39(3), pp. 721-724.

This list was generated on Sat Apr 12 05:51:31 2014 EST.