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Browse By Person: Healy, Marilyn

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Number of items: 15.

Journal Article

Mathews, Shane W., Healy, Marilyn J., & Wickramasekera, Rumintha (2012) The internetalisation of information, knowledge and interaction components of the firm’s internationalisation process. Journal of Marketing Management, 28(5-6), pp. 733-754.
Number of full-text downloads 127
Number of citations in Scopus 3

Mathews, Shane W. & Healy, Marilyn J. (2008) "From garage to global": the internet and international market growth, an SME perspective. International Journal of Internet Marketing and Advertising, 4(2/3), pp. 179-196.
Number of full-text downloads 1,870
Number of citations in Scopus 8

Mathews, Shane W. & Healy, Marilyn J. (2007) The internet and information capability reduces perceived risk of internationalisation: An Australian SME perspective. International Journal of Organisational Behaviour, 12(1), pp. 71-87.
Number of full-text downloads 2,118

Conference Paper

Mathews, Shane W. & Healy, Marilyn J. (2006) "From garage to global" The Internet’s influence on international market growth, An Australian SME perspective. In International Council for Small Business, 18-21 June, Melbourne, Australia.
Number of full-text downloads 3,103

Ali, Yunus, Healy, Marilyn, & Mathews, Shane (2006) The Internet and International Market Growth: A Model Development. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Mathews, Shane W., Healy, Marilyn J., & Ali, Yunus (2006) A comparative evaluation of the Internet’s influence on international market penetration and development growth strategies of Australian SME’s. In Australia & New Zealand Marketing Academy Annual Conference, 4-6 December, Brisbane.
Number of full-text downloads 3,418

Healy, Marilyn, Ratten, Vanessa, Rivers, Cheryl, & Yang, Xiaohua (2005) Corporate Social Responsibility in different societies: The interplay of organisational and social context on understanding of CSR. In Edward, R (Ed.) The Impact of Multinational Enterprises on the Buiess and Social Environment and Trade Agreements in the Asian Region, 10 - 11 November 2005, Australia, Victoria, Melbourne.

Mathews, Shane W., Healy, Marilyn J., & Wickramasekera, Rumintha (2005) "From garage to global." An exploration of the Internets influence on international market growth strategies; An Australian small firm perspective. In Asia Pacific Decision Science Institute 2005 : Collaborative Decision Making in the Internet Era, June 28 - July 2, 2005, Taipei, Taiwan.
Number of full-text downloads 714

Healy, Marilyn & Schmelter, Lydia (2005) Not happy, Jane - online consumer complaint response in Germany and Australia. In Edwards, R (Ed.) Australia and New Zealand International Business Academy (ANZIBA) Conference 2005, 10-11 November 2005, Australia, Victoria, Melbourne.

Mathews, Shane W. & Healy, Marilyn J. (2005) A comparative evaluation of the Internets influence on international market penetration and development strategies of Australian SME’s. In The Impact of Multinational Enterprises on the Business and Social Environment and Trade Agreements in the Asian Region : Australia and New Zealand International Business Academy (ANZIBA) Conference 2005, 10-11 November, 2005, Melbourne, Australia.
Number of full-text downloads 1,357

Morton, Anne-Louise, Healy, Marilyn J., & Rivers, Cheryl J. (2004) Beyond the Bubbles: Identifying other purchase decision variables beyond country of origin effect that make Australians buy Champagne. In Australia-New Zealand International Business Association Conference: Dynamism and Challenges in Internationalisation, 5-6 November, Canberra.
Number of full-text downloads 2,153

Schmelter, Lydia M. & Healy, Marilyn J. (2004) How does your Label bring your Product to the Table? Comparative Analysis of Food Labelling Regulations between Germany and Australia as an investigation of the degree of harmonisation of food safety regulations. In ANZIBA Conference: Dynamism and challenges to internationalisation, 5-6 November, Canberra.
Number of full-text downloads 776

Mathews, Shane W. & Healy, Marilyn J. (2004) Internetalisaton: International market growth strategies in a digital environment. In Australian and New Zealand Marketing Academy (ANZMAC) 2004 : Market Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.
Number of full-text downloads 1,055

Healy, Marilyn (2003) International Market Entry of Small Australian Manufacturing Jewellers. In McLachlan, Eleanor (Ed.) The Challenge of International Business, 7-8 November 2003, Dunedin New Zealand.

Hastings, Kathleen & Healy, Marilyn (2001) The Innovation Chain: A Strategic Approach to Gaining a Competitive Advantage. In ANZMAC 2001 - Bridging Marketing Theory and Practice (CD Rom), 1-5 December 2001.

This list was generated on Sat Sep 13 07:21:06 2014 EST.