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Browse By Person: Kaya, Maria

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Number of items: 11.

Journal Article

Martin, Brett A.S., Lee, Christina Kwai-Choi, Weeks, Clinton, & Kaya, Maria (2013) How to stop binge drinking and speeding motorists : effects of relational-interdependent self-construal and self-referencing on attitudes toward social marketing. Journal of Consumer Behaviour, 12(1), pp. 81-90.
Number of full-text downloads 20

Conference Paper

Stuetzer, Michael & Kaya, Maria (2011) Balanced skills among nascent entrepreneurs. In Maritz, Alex (Ed.) Proceedings of the 8th AGSE International Entrepreneurship Research Exchange, Swinburne University of Technology, Melbourne, Vic, pp. 1275-1289.

Kaya, Maria & Steffens, Paul R. (2010) Distinguishing forced versus discretionary replacements in new product diffusion models. In Proceedings of Annual Meeting of the Academy of Management : Dare to Care : Passion and Compassion in Management Practice & Research, Academy of Management, Montreal, Canada.

Kaya, Maria, Steffens, Paul R., Hearn, Gregory N., & Graham, Philip W. (2010) How can entrepreneurial musicians use electronic social networks to diffuse their music. In Langan-Fox, Janice (Ed.) Proceedings of the 7th AGSE International Entrepreneurship Research Exchange, Swinburne University of Technology, University of the Sunshine Coast, Queensland, pp. 679-691.
Number of full-text downloads 533

Kaya, Maria & Steffens, Paul R. (2010) Online social networks as an emerging opportunity for entrepreneurship : a study of the music industry. In Proceedings of 2010 Babson College Entrepreneurship Research Conference, Babson College, Ecole Polytechnique Fédérale de Lausanne, Lausanne.
Number of full-text downloads 49

Kaya, Maria & Steffens, Paul R. (2009) Drivers of adoption for successive generation of high-tech products. In Proceedings of 5th Marketing Dynamics, University of Waikato, University of Waikato, Hamilton, New Zealand.
Number of full-text downloads 7

Burgers, Henri, Jansen, Justin, Van den Bosch, Frans, & Volberda, Henk (2009) Is the sum more than the corporate entrepreneurship parts? the different effects of social capital on innovation, venturing, and renewal processes. In Gillin, L (Ed.) Proceedings of the 6th International AGSE Entrepreneurship Research Exchange, Feb 3-6, 2009, ECIC, University of Adelaide, South Australia, Australia, Swinburne University of Technology, Adelaide, Australia , pp. 267-281.
Number of full-text downloads 53

Kaya, Maria, Steffens, Paul R., & Albers, Sonke (2008) Drivers of adoption for successive generations of high tech products. In Gillin, L (Ed.) 5th AGSE International Entrepreneurship Research Exchange, 5 – 8 February 2008, Melbourne, Australia.
Number of full-text downloads 10

Kaya, Maria, Steffens, Paul R., & Albers, Sonke (2007) Long Term Sales Forecasts of Innovations – An Empirical Study of the Consumer Electronic Market. In AGSE Entrepreneurship Research Exchange, February 7-9, Brisbane. (Unpublished)
Number of full-text downloads 340

Steffens, Paul R., Kaya, Maria, Albers, Sonke, & Proppe, Dennis (2007) Repeat Purchasers and the Diffusion of Electronic Products: Does Consumer Innovativeness Matter? In Solomon, George (Ed.) The Academy of Management 2007 Annual Meeting Proceedings: Doing Well By Doing Good, 3 - 8 August 2007, Philadelphia, Pennsylvania, United States of America.

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