Browse By Person: Sambath, Vathany
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Xavier, Robina J., Patel, Amisha M., Johnston, Kim A., & Sambath, Vathany (2004) Back to basics: Analysing the use of research in government public relations campaigns. Asia Pacific Public Relations Journal, 5(2), pp. 1-12.
Morse, Alexander, Peloso, Antony, & Sambath, Vathany (2003) The Antecedent Role of Individual Differences in Motivation, Perseverance and the Protection of High Innovation Goals. In Kehoe, William & Whitten, Linda (Eds.) 2003 Proceedings of Advances in Marketing: Pedagogy, Philosophy and Processes, 4-8 Novemeber 2003, New Orleans, Louisiana, USA.