Browse By Person: Tay, Richard

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Number of items: 47.

2000

Tay, Richard S., Ozanne, Lucie, & Santiono, Jati (2000) Advertising and road safety: A segmentation approach. In O'Cass, Aron (Ed.) Australia and New Zealand Academy of Marketing Conference, 28 November to 1 December 2000, Gold Coast, Queensland.

649

Tay, Richard S. (2000) The prisoners' dilemma: A game theoretic approach to vehicle safety. In Road Safety Research, Policing and Education Conference, 26-28 November 2000, Brisbane, Queensland.

204

2001

Tay, Richard S. (2001) Fatal Crashes Involving Young Male Drivers: A continuous time Poisson change-point analysis. Australian and New Zealand Journal of Public Health, 25(1), pp. 21-23.

671

Tay, Richard S. (2001) Methodological issues in evaluation models: the New Zealand road safety advertising campaign revisited. Road and Transport Research: a journal of Australian and New Zealand research and practice, 10(2), pp. 29-39.

Murray, Will, Tay, Richard S., Watson, Barry C., & Schonfeld, Cynthia C. (2001) Overcoming the barriers to fleet safety in Australia. In 2001 Road Safety Research, Policing and Education Conference, 18-20 November 2001, Melbourne, Victoria.

Tay, Richard S., Watson, Barry C., Radbourne, Olivia, & De Young, Ben (2001) The influence of fear arousal and perceived efficacy on the acceptance and rejection of road safety advertising messages. In 2001: Road Safety Research, Policing and Education Conference (Regain the Momentum), 19-20 November 2001, Melbourne.

3,948

2002

Tay, Richard S. (2002) Commentary: Exploring the effects of a road safety campaign on the perceptions and intentions of the target and non-target audiences to drink and drive. Traffic Injury Prevention, 3(3), pp. 195-200.

Tay, Richard S. (2002) The prisoner's dilemma and vehicle safety: Some policy implications. Journal of Transport Economics and Policy, 36(3), pp. 491-495.

Knowles, David & Tay, Richard S. (2002) Driver Inattention: More Risky than the Fatal Four? In Transportation Research Part F: Traffic Psychology and Behaviour, Adelaide Convention Centre.

697

Tay, Richard S. & Watson, Barry C. (2002) Changing drivers' intentions and behaviours using fear-based driver fatigue advertisements. Health Marketing Quarterly, 19(4), pp. 55-68.

Tay, Richard S., Gan, Christopher, & Tan, Shelley (2002) A Logit Model of the Demographic Determinants of Vehicle Ownership. Asia Pacific Journal of Transport, 4(Summer 2002), pp. 13-20.

Tay, Richard S., Watson, Barry C., & Hart, Susan (2002) Personal and Social Influences of Speeding. In Wang, Kelvin C. P., Xiao, Guiping, Ji, Jailun, Nie, Lei, & Yang, Hao (Eds.) International Conference on Traffic and Transportation Studies, 23-25 July 2002, Guilin, People's Republic of China.

631

Tay, Richard S. (2002) Prioritising road safety initiatives: Fatality versus social cost. Applied Health Economics and Health Policy, 1(3), pp. 129-134.

Tay, Richard S. (2002) Tin cans versus assault vehicles: the role of crashworthiness and non-aggressiveness in vehicle safety design, promotion and regulation. IATSS Research, 26(2), pp. 92-98.

379

Tay, Richard S. & Ozanne, Lucie (2002) Who are we scaring with high fear road safety advertising campaigns. Asia Pacific Journal of Transport, 4(Summer), pp. 1-12.

1,744

O'Brien, Sharon R., Tay, Richard S., & Watson, Barry C. (2002) An exploration of Australian driving anger. In 2002 Road Safety Research, Policing and Education Conference, 4-5 November 2002, Adelaide, SA.

168

2003

Tay, Richard S. (2003) Marginal effects of changing the vehicle mix on fatal crashes. Journal of Transport Economics and Policy, 37(3), pp. 439-450.

Hart, Susan, Watson, Barry C., & Tay, Richard S. (2003) Barriers and facilitators to the effective operation of RBT in Queensland. In 2003 Road Safety Research, Policing and Education Conference - From Research to Action, Sydney, Australia.

637

Lang, Cathryne P., Tay, Richard S., Watson, Barry C., Edmonston, Colin J., & O'Connor, Erin L. (2003) Drink walking: An examination of the related behaviour and attitudes of young people. In 2003 Road Safety Research, Policing and Education Conference - From Research to Action: Conference Proceedings, Sydney, Australia.

700

Tay, Richard (2003) Effectiveness of Road Safety Advertising in Reducing Fatal Crashes in New Zealand. In Gus Geurson, Professor, Rachel Kennedy, Dr, & Talo, Monica (Eds.) Australia and New Zealand Marketing Academy Conference, 1-3 December 2003, Adelaide, South Australia.

Tay, Richard S., Champness, Philip G., & Watson, Barry C. (2003) Personality and speeding: Some policy implications. IATSS Research, 27(1), pp. 68-74.

421

Lewis, Ioni M., Tay, Richard S., & Watson, Barry C. (2003) The Relationship between the Third-Person Effect and the Acceptance of Fear-Based Road Safety Advertisements. In Australian and New Zealand Marketing Academy, 1-3 December 2003, Adelaide, Australia.

615

Tay, Richard S. (2003) Resolving some methodological issues in Road Safety Evaluations: The Victorian TAC campaigns revisited. In 2003 Road Safety Research, Policing and Education Conference, 24 - 26 September, 2003, Sydney Convention and Exhibition Centre, Darling Harbour.

549

Tay, Richard S. (2003) The efficacy of unemployment rate and leading index as predictors of speed and alcohol related crashes in Australia. International Journal of Transport Economics, 30(3), pp. 363-375.

Lewis, Ioni M., Watson, Barry C., & Tay, Richard S. (2003) The third person effect and the acceptance of threatening road safety television advertising: Are current advertisements ineffective for male road users? In 2003 Road Safety Research, Policing and Education Conference, 24-26 September 2003, Sydney, NSW.

350

2004

O'Connor, Erin L., Tay, Richard S., Watson, Barry C., Edmonston, Colin J., & Lang, Cathryne P. (2004) Drink-walking: An examination of the related behaviour and attitudes of young people in Queensland. In The NSW Local Government Road Safety Conference, September 2004.

205

Tay, Richard S. & Knowles, David (2004) Driver Inattention: Drivers' Perception of Risks and Compensating Behaviours. IATSS Research, 28(1), pp. 89-94.

Tay, Richard S., Champness, Philip G., & Watson, Barry C. (2004) The Effects of Two Road Safety Advertisements on Viewers' Perceptions and Driving Intentions. In 39th Annual Conference of the Canadian Transportation Research Forum, 9-12 May, Calgary, Canada.

Newnam, Sharon A., Guthrie, Diane, & Tay, Richard S. (2004) Fleet safety countermeasures in a large Australian fleet. In Canadian Multidisciplinary Road Safety Conference XIII, June 2004, Banff, Canada.

Rakotonirainy, Andry & Tay, Richard S. (2004) In-vehicle ambient intelligence transport systems: Towards an integrated research. In 7th International IEEE Conference on Intelligent Transportation Systems, 3-6 October 2004, Washingon DC, USA.

Tay, Richard S. (2004) Road safety and accident prevention (Guest Editorial). Applied Health Economics and Health Policy, 3(1), p. 3.

O'Brien, Sharon R., Tay, Richard S., & Watson, Barry C. (2004) Situational factors contributing to the expression of aggression on the roads. IATSS Research, 28(1), pp. 101-107.

1,703

Tay, Richard S. (2004) The relationship between public education and law enforcement campaigns and their effectiveness in reducing speed-related serious. International Journal of Transport Economics, 31(2), pp. 251-256.

2005

Tay, Richard S. & McCarthy, Patrick (2005) Road safety, alcohol and public policy (Editorial). Transportation Research, Part E: Logistics and Transportation Review, 41(5), pp. 373-376.

Tay, Richard S. (2005) The effectiveness of enforcement and publicity campaigns on serious crashes involving young male drivers: Are drink driving and speeding similar? Accident Analysis and Prevention, 37(5), pp. 922-929.

Tay, Richard S. (2005) General and Specific Deterrent Effects of Traffic Enforcement Do we have to Catch Offenders to Reduce Crashes? Journal of Transportation Economics and Policy, 39(2), pp. 209-223.

Tay, Richard S. (2005) Drink driving enforcement and publicity campaigns: are the policy recommendations sensitive to model specification? Accident Analysis and Prevention, 37(2), pp. 259-266.

Tay, Richard S. (2005) Deterrent effects of drink driving enforcement: some evidence from New Zealand. International Journal of Transport Economics, 32(1), pp. 103-109.

Tay, Richard S. (2005) Mass media campaigns reduce the incidence of drinking and driving. Evidence-Based Healthcare and Public Health, 9(1), pp. 26-29.

Tay, Richard (2005) Older Drivers: To License or Not to License? In Hildebrand, E & Wilson, F (Eds.) Canadian Multidisciplinary Road Safety Conference XV, 5-8 June 2005, Canada, New Brunswick.

2006

Newnam, Sharon A., Tay, Richard S., & Mason, Claire M. (2006) Using psychological frameworks to inform the evaluation of fleet safety initiatives. Safety Science, 44(9), pp. 809-820.

Tay, Richard S. (2006) Ageing drivers: Storm in a teacup? Accident Analysis and Prevention, 38(1), pp. 112-121.

2007

Tay, Richard S. T. (2007) A Comparison of Reported Driving Anger in Canada with USA, UK and Australia. Journal of the Australasian College of Road Safety, 18(2), pp. 41-45.

Lewis, Ioni M., Watson, Barry C., & Tay, Richard S. (2007) Examining the effectiveness of physical threats in road safety advertising: The role of the third-person effect, gender, and age. Transportation Research Part F: Traffic Psychology and Behaviour, 10(1), pp. 48-60.

1,259

Lewis, Ioni M., Watson, Barry C., White, Katherine M., & Tay, Richard S. (2007) Promoting public health messages: Should we move beyond fear-evoking appeals in road safety? Qualitative Health Research, 17(1), pp. 61-74.

1,038

Newnam, Sharon A. & Tay, Richard S. (2007) Evaluation of a Fleet Safety Management Information System. Journal of Advanced Transportation, 41(1), pp. 39-52.

Lewis, Ioni M., Watson, Barry C., Tay, Richard S., & White, Katherine M. (2007) The Role of Fear Appeals in Improving Driver Safety: A Review of the Effectiveness of Fear-arousing (threat) Appeals in Road Safety Advertising. International Journal of Behavioral and Consultation Therapy, 3(2), pp. 203-222.

4,450

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