Browse By Publication: Australasian Marketing Journal

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Group by: No Grouping | Volume | Authors/Creators
Number of items: 17.

Alpert, Frank, Heaney, Joo-Gim, & Kuhn, Kerri-Ann (2009) Internships in marketing: Goals, structures and assessment - student, company and academic perspectives. Australasian Marketing Journal, 17(1), pp. 36-45.
Number of citations in Scopus 14

Bianchi, Constanza & Drennan, Judy (2012) Drivers of satisfaction and dissatisfaction for overseas service consumers : a critical incident technique approach. Australasian Marketing Journal, 20(1), pp. 97-107.
Number of full-text downloads 403
Number of citations in Scopus 7

Chen, Hsiu-Li & Mathews, Shane W. (2013) The effects of portal website attitude and e-services on branding of e-stores. Australasian Marketing Journal, 21(3), pp. 155-160.
Number of citations in Scopus 2

Chou, Cindy Yunhsin & Sawang, Sukanlaya (2015) Virtual community, purchasing behaviour, and emotional well-being. Australasian Marketing Journal, 23(3), pp. 207-217.

Flew, Terry (2005) Sean Nixon, Advertising Cultures (review). Australasian Marketing Journal, 13(1), pp. 68-70.

Greer, Dominique, Russell-Bennett, Rebekah, Tombs, Alastair, & Drennan, Judy (2014) Just what the doctor ordered? Investigating the impact of health service quality on consumer misbehaviour. Australasian Marketing Journal, 22(3), pp. 257-267.

Hourigan, Sally Rebecca & Bougoure, Ursula (2012) Towards a better understanding of fashion clothing involvement. Australasian Marketing Journal, 20, pp. 127-135.
Number of full-text downloads 590
Number of citations in Scopus 11

Neale, Larry & Murphy, Jamie (2007) Perceived Justice and Email Service Recovery. Australasian Marketing Journal, 15(3), pp. 5-20.
Number of full-text downloads 1,304

Parkinson, Joy, Russell-Bennett, Rebekah, & Previte, Josephine (2012) Mum or bub? Which influences breastfeeding loyalty. Australasian Marketing Journal, 20(1), pp. 16-23.
Number of full-text downloads 426
Number of citations in Scopus 11

Russell-Bennett, Rebekah & Hartel, Charmine (2009) Heart versus mind : the functions of emotional and cognitive loyalty. Australasian Marketing Journal, 18(1), pp. 1-7.
Number of full-text downloads 483
Number of citations in Scopus 12

Russell-Bennett, Rebekah, Härtel, Charmine E.J., & Worthington, Steve (2013) Exploring a functional approach to attitudinal brand loyalty. Australasian Marketing Journal, 21(1), pp. 43-51.
Number of full-text downloads 378
Number of citations in Scopus 3

Russell-Bennett, Rebekah, Previte, Josephine, & Zainuddin, Nadia (2009) Conceptualising value creation for social change management. Australasian Marketing Journal, 17(4), pp. 211-218.
Number of full-text downloads 613
Number of citations in Scopus 18

Sok, Phyra, O’Cass, Aron, & Sok, Keo Mony (2013) Achieving superior SME performance : overarching role of marketing, innovation, and learning capabilities. Australasian Marketing Journal, 21(3), pp. 161-167.
Number of citations in Scopus 14

Song, Jinzhu, Drennan, Judy, & Andrews, Lynda (2012) Exploring regional differences in Chinese consumer acceptance of new mobile technology : a qualitative study. Australasian Marketing Journal, 20(1), pp. 80-88.
Number of full-text downloads 373
Number of citations in Scopus 4

Stephenson, Deborah, Worthington, Steve, & Russell-Bennett, Rebekah (2013) The financial services cultural orientation matrix. Australasian Marketing Journal, 21(1), pp. 1-9.
Number of citations in Scopus 1

Truscott, Rachael A., Bartlett, Jennifer L., & Tywoniak, Stephane (2009) The reputation of the corporate social responsibility industry in Australia. Australasian Marketing Journal, 17(2), pp. 84-91.
Number of full-text downloads 372
Number of citations in Scopus 21

Wiepking, Pamala, Madden, Kym M., & McDonald, Katie (2010) Leaving a legacy : bequest giving in Australia. Australasian Marketing Journal, 18(1), pp. 15-22.
Number of full-text downloads 1,953
Number of citations in Scopus 5

This list was generated on Sun Apr 16 15:11:53 2017 AEST.