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Items where Subject is "Australian and New Zealand Standard Research Classification > COMMERCE MANAGEMENT TOURISM AND SERVICES (150000) > MARKETING (150500) > Marketing not elsewhere classified (150599)"

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Number of items at this level: 227.

A

Alam, Quamrul, Ali, Yunus, & Mian, Mohammad Emdad Ullah (2006) Foreign Direct Investment Regime in Malaysia: Can Bangladesh Learn From It? In Welsh, D, Yajid, M, Pashtenko, V, & Ahmed, Z (Eds.) Advances in Global Business Research (Vol 3, No 1), 4 - 6 January 2006, Malaysia, Kuala Lumpur.

Ali, Yunus (2002) Partners' complementary resources and performance of international joint venture. In Renforth, W (Ed.) ANZIBA Proceedings of the 2002 Annual Conference - Assessing International Business Theory and Practice, 8-9 November 2002, Brisbane, Australia.

Ali, Yunus & Chaw, Melissa (2002) Impact of Acculturation, Ethnic Identity, and Ethnic Ties on the Consumption Behaviour of Ethnic Chinese Consumers in Australia. In Shaw, Robin, Adam, Stewart, & McDonald, Heath (Eds.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 2-4 December 2002, Melbourne, Victoria.

Ali, Yunus & Chaw, Melissa (2002) Multidimensional Measures of Acculturation and Ethnic Identity: Further Empirical Evidence from Australia. In Shaw, Robin, Adam, Stewart, & McDonald, Heath (Eds.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 2-4 December 2002, Melbourne, Victoria.

Ali, Yunus, Healy, Marilyn, & Mathews, Shane (2006) The Internet and International Market Growth: A Model Development. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Ali, Yunus & Saleh, Md (2005) Conceptualization of the Antecedents of Importer Commitment: A Framework of Future Research. In Varadarajan, Rajan, Rao, CP, & Ahmed, Zafar (Eds.) Advances in Global Business Research, 3-5 January 2005, New Delhi, India.

Ali, Yunus, Saleh, Md, & Wickramasekera, Rumintha (2005) An Empirical Examination of the Antecedents of Importer Commitment to Import Supplier. In Edwards, R (Ed.) Conference Proceedings: The 2005 Australia and New Zealand International Business Academy (ANZIBA) Conference, 10 November - 11 November 2005, Australian, Victoria, Melbourne.

Ali, Yunus & Saleh, Md Abu (2006) Shoving Factors of Importer Commitment: An Empirical Investigation of Interrelationships and Mediating Roles. In Welsh, D, Yajid, M, Pashtenko, V, & Ahmed, Z (Eds.) Advances in Global Business Research (Vol 3, No 1), 4 - 6 January 2006, Malaysia, Kuala Lumpur.

Ali, Yunus & Shamsuddoha, A (2005) Causal Effects of Export Promotion on Internal Determinants of Firm Export Performance: Empirical Evidence from a Developing Country. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Innovation, Integration, 24-27 May 2005, Italy, Milan.

Ali, Yunus & Shamsuddoha, A (2004) Direct and Indirect Impact of Export Promotion Programs on Export Performance. In Jim Wiley, Professor (Ed.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Ali, Yunus & Shamsuddoha, A (2005) Impact of Government Export Assistance on Internationalization of Developing Country Firms: An Empirical Assessment. In Edwards, R (Ed.) 'The Impact of Multinational Enterprises on the Business and Social Environment' and 'Trade Agreements in the Asian Region', 10 November - 11 November 2005, Australia, Victoria, Melbourne.

Ali, Yunus & Shamsuddoha, A. (2006) How Export Promotion Programs Influence Firm Export Performance. In Welsh, D, Yajid, M, Pashtenko, V, & Ahmed, Z (Eds.) Advances in Global Business Research (Vol 3, No 1), 4 - 6 January 2006, Malaysia, Kuala Lumpur.

Ali, Yunus & Shamsuddoha, A. (2006) Mediated Effects of Export Promotion Programs on Firm Export Performance. Asia Pacific Journal of Marketing and Logistics, 18(2), pp. 93-110.

Ali, Yunus & Wong, Su Mon (2006) Can Kodak Survive the Digital Era? In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

Alpert, Frank, Heaney, Joo-Gim, & Kuhn, Kerri-Ann (2009) Internships in marketing: Goals, structures and assessment - student, company and academic perspectives. Australasian Marketing Journal, 17(1), pp. 36-45.
Number of citations in Scopus 5

Andrews, Lynda (2004) The influence of social communication networks on intentions to purchase on the web. International Journal of Internet Marketing and Advertising (IJIMA), 1(2), pp. 137-154.

Andrews, Lynda, Bennett, Rebekah, & Drennan, Judy (2005) Emotions in the Experiential Consumption of Mobile Phones. In ANZMAC (Australian and New Zealand Marketing Academy Conference) 2005: Broadening the Boundaries: Conference Proceedings, 5th - 7th December, Australia, Western Australia, Fremantle.

Andrews, Lynda, Bennett, Rebekah, & Drennan, Judy (2005) Mobile phone consumption and implications for SMS marketing. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Innovation, Integration: Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May , Italy, Milan.
Number of full-text downloads 116

Andrews, Lynda & Boyle, Maree V. (2008) Consumers' accounts of perceived risk online and the influence of communication sources. Qualitative Market Research: an international journal, 11(1), pp. 59-75.
Number of citations in Scopus 13

Andrews, Lynda & Drennan, Judy (2009) Students’ perceptions, experiences and beliefs about Facebook in subjects at an Australian university. In Proceedings of Australia and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Promaco Conventions PTY LTD, Crown Promenade, Melbourne, Victoria, pp. 1-6.
Number of full-text downloads 212

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Consumer appraisals of mobile marketing communications. In Ali, Y. & van Dessel, M. (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Brisbane, QLD.
Number of full-text downloads 70

Andrews, Lynda M. & Drennan, Judy (2007) Extending Holt's (1995) Typology of Consumption to Examine The Marketing Domain in Experiential Consumption. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 2,340

Arthurs, Andy & Radbourne, Jennifer J. (2007) The orchestra re-imagined. In Grant, Catherine (Ed.) National Council for Tertiary Music Schools (NACTMUS) National Conference 2007, Music in Australian Tertiary Institutions, Issues for the 2st Century, 9 June - 1 July, Queensland Conservatorium Griffith University, Brisbane, Australia.
Number of full-text downloads 366

Ashkanasy, Neal, Edwards, Marissa, & Keeffe, Dominique (2006) Employee Responses to Organisational Wrongdoing as Coping Strategies: A Process Model and Integrative Review. In Kennedy, J & Di Milia, L (Eds.) Proceedings of the 20th ANZAM Conference "Management: Pragmatism, Philosophy, Priorities", 6 - 9 December 2006, Australia, Queensland, Yeppoon.

B

Bankins, Sarah, Puchala, Naomi M., & Waterhouse, Jennifer M. (2008) Closing the gap : the next steps for the interaction of corporate reputation and psychological contract development. In 22nd Annual British Academy of Management Conference, 9-11 September 2008, Harrogate, UK.
Number of full-text downloads 302

Bartlett, Jennifer L. (2007) From personal and interpersonal influence to impersonal influence - A role for media in relationship management. In Duhe, Sandra (Ed.) New Media and Public Relations. Peter Lang, New York.

Beatson, Amanda, Coote, Len, & Drennan, Judy (2006) Self-Service Technology, Satisfaction and Consumer Retention. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Conference Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.
Number of full-text downloads 241

Beatson, Amanda T., Coote, Leonard V., & Rudd, John (2006) Determining consumer satisfaction and commitment through self-service technology and personal service usage. Journal of Marketing Management, 22, pp. 853-882.
Number of full-text downloads 925

Beatson, Amanda T. & Lings, Ian (2005) An exploration of frontline staff service orientated behaviours. In Proceeding of Australia and New Zealand Marketing Academy Conference, 5-7 December 2005, Fremantle, WA.
Number of full-text downloads 110

Beatson, Amanda T., Lings, Ian, Rudd, John, Lee, Nick, & Souchen, Anne (2005) Self-service technology, consumer satisfaction and consumer commitment : a multigroup investigation. In 5th Academy of Marketing Biennial Conference, 5-7 July 2005, Dublin Institute of Technology, Dublin.
Number of full-text downloads 148

Beatson, Amanda T., Lings, Ian, Rudd, John, Souchon, Anne, & Cadogan, John (2005) An exploration of a metaconstruct of relationship quality. In Proceeding of the 5th Academy of Marketing Biennial Conference, 5-7 July 2005, Dublin Institute of Technology, Dublin.
Number of full-text downloads 38

Bennett, Rebekah (2001) A study of brand loyalty in the Business-to-Business services sector. University of Queensland.
Number of full-text downloads 4,262

Bennett, Rebekah, Dagger, Tracey, & Ng, Sandy (2005) The Antecedents And Consequences Of Customer Emotions In The Consumption Of Collective Mass Hedonic Services: A Conceptual Model. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Bennett, Rebekah & Dann, Susan (2000) The changing experience of Australian female entrepreneurs. Gender, Work and Organization, 7(2), pp. 75-83.
Number of full-text downloads 1,892
Number of citations in Scopus 30

Bennett, Rebekah & Dann, Susan (2005) The changing experience of Australian female entrepreneurs. In Fielden, Sandra L. & Davidson, Marilyn J. (Eds.) International Handbook Of Women And Small Business Entrepreneurship. Edward Elgar, Northampton, Ma..

Bennett, Rebekah, Dickson, Paul, Hartel, Charmine, & Worthington, Steve (2006) A Functional Approach to Brand Loyalty: An Exploratory Study. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Proceedings of the 35th EMAC Conference, European Marketing Academy, Greece, Athens, 0-7.
Number of full-text downloads 44

Bennett, Rebekah, Drennan, Judy, & Hartel, Charmine (2005) It's Not About The Money! Key Drivers of Satisfaction With Government Third-Party Complaint Handling. In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Bennett, Rebekah, Drennan, Judy, & Previte, Josephine (2004) New Directions in Social Marketing: A Meso-Level Perspective. In Sullivan Mort, Gillian (Ed.) Nonprofit Marketing: Perspectives and Advances, 23-24 September 2004, Canberra.

Bennett, Rebekah, Hartel, Charmine E. J., & McColl-Kennedy, Janet R. (2005) Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting. Industrial Marketing Management, 34(1), pp. 97-107.
Number of full-text downloads 3,231
Number of citations in Scopus 76
Number of citations in Web of Science® 43

Bennett, Rebekah, Hodkinson, Chris, & Ng, Sandy (2004) On the field the Brisbane AFL Lions roar - but purr over their fans to win a Lion's share of the market! In Kotler, Philip, Brown, Linden, Stewart, Adam, & Armstrong, Gary (Eds.) Marketing. Prentice-Hall, Frences Forest, NSW, pp. 70-73.

Bennett, Rebekah, Keeffe, Dominique, & Tombs, Alastair (2006) An Investigation of Cognitive, Emotional and Negative Behavioural Responses to Service Recovery Strategies. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Sustainable Marketing Leadership: Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.
Number of full-text downloads 136

Bennett, Rebekah & Rundle-Thiele, Sharyn (2002) A comparison of attitudinal loyalty measurement approaches. Journal of Brand Management, 9(3), pp. 193-209.
Number of full-text downloads 3,865

Bloxsome, E., Kuhn, Kerri-Ann, Pope, N., & Voges, K. (2007) The Pornography and erotica industries: A lack of research and need for a research agenda. In Sullivan Mort, Gillian & Hume, Margee (Eds.) 2007 International Nonprofit and Social Marketing Conference, Social entrepreneurship, social change and sustainability, 27 - 28 September 2007, Brisbane, Australia, Griffith University.
Number of full-text downloads 375

Bougoure, Ursula & Leung, Lai-Cheung (2006) Brand Differentiation for Services: An Integrative Framework. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Bougoure, Ursula & O'Cass, Aron (2006) A Cross-Cultural Examination of Product Involvement, Purchase Decision Involvement and Information Search Related to Food. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Bougoure, Ursula & O'Cass, Aron (2005) Willingness to buy GM food products : the role of uncertainty orientation, consumer risk perceptions and information search in consumers from Australia. In Purchase, Sharon (Ed.) Proceedings of ANZMAC 2005 : Broadening the Boundaries, The Australian and New Zealand Marketing Academy (ANZMAC), University of Western Australia, Fremantle, Western Australia, pp. 30-36.
Number of full-text downloads 91

Bougoure, Ursula & O'Cass, Aron (2005) A cross cultural examination of consumer behaviour and GM food products : results from Australian and South Korean female consumers. In Proceedings of ANZMAC 2005 : Broadening the Boundaries, The Australian and New Zealand Marketing Academy (ANZMAC), University of Western Australia, Fremantle, Western Australia.
Number of full-text downloads 164

Bougoure, Ursula & O'Cass, Aron (2004) The effect of consumer risk perceptions and information search on willingness to buy GM food products: A cross cultural analysis. In ANZMAC 2004 : marketing accountabilities and responsibilities, 29 November-1 December 2004, Wellington, New Zealand.
Number of full-text downloads 162

Bougoure, Ursula & Tang, Keang Meng (2006) Service Quality: An Investigation into Malaysian Consumers Using DINESERV. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Briggs, Maxwell (2005) Issues in Marketing Research Methodology and Design Selection. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Invigoration, Integration: Proceedings of the 34th European Marketing Academy Conference, 24 May - 27 May 2005, Italy, Milan.

Briggs, Maxwell (2009) Macroentrepreneurship : an expanded contact for entrepreneurship. In Proceedings of 14th Biennial World Marketing Congress : Marketing in Transition : Scarcity, Globalism, and Sustainability, Oslo School of Management, Oslo.
Number of full-text downloads 42

Briggs, Maxwell (2005) Promoting Economic Development and International Attractiveness through Large Scale Collaborative Ventures (LSCV): A Strategic Marketing Approach Based on a Study of the Multifunction Polis (MFP) Feasibility Study. In Edwards, R (Ed.) The 2005 Australia and New Zealand International Academy of Business (ANZIBA) Conference: Conference Proceedings, 10 November - 11 November 2005, Australia, Victoria, Melbourne.

Briggs, Maxwell (2003) Study Tour Programs: Enriched Learning Using the Extra Curricula. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Brown, Hugh D. (2006) A Digital Business Model for Independent Musicians. In Association of Internet Researchers Doctoral Colloquium, 27 September 2006, Brisbane. (Unpublished)
Number of full-text downloads 2,039

Brown, John, Dann, Stephen, & Dann, Susan (2005) Australian Corporate Hospitality in Review. In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Buisson, David, Garrett, Tony, & Yap, Chee (2006) National Culture R&D and Marketing Integration Mechanisms in New Product Development: A Cross-Cultural Study Between Singapore and New Zealand. Industrial Marketing Management, 35(3), pp. 293-307.
Number of citations in Scopus 22
Number of citations in Web of Science® 15

C

Chapman, Sherrie-Lee, Luck, Edwina, & Patti, Charles (2003) Building a Brand Relationship with Voters: The Need for IMC within Political Parties. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Chien, Pi-Hsuan, Cornwell, T, & Stokes, Robyn (2005) A Theoretical Framework for Analysis of Image Transfer in Multiple Sponsorships. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Cornwell, Bettina & Drennan, Judy (2004) Cross-cultural consumer/consumption research : dealing with issues emerging from globalization and fragmentation. Journal of Macromarketing, 24(2), pp. 108-121.

D

Dann, Stephen (2005) Temporal Innovativeness As An Attitudinal Measure of Temporal Preference. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen (2005) Trufan: Role of Fandom As An Influence on Attitude. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen & Dann, Susan (2005) Lifestyle Sponsorship and Player Lifestyle Breach: Opportunity, Not Loss? In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Dann, Stephen, Dann, Susan, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Female Entrepreneurship in Australia: Revisited. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.
Number of full-text downloads 264

Dann, Stephen & Hughes, Andrew (2005) Qualitative Case Analysis of the TeamBeattie.com Website. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen & Hughes, Andrew (2005) Using Celebrity Candidates in Political Marketing Campaigns. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dasborough, Marie T, Sinclair, Marta, Russell-Bennett, Rebekah, & Tombs, Alastair (2008) Measuring emotion : methodological issues and alternatives. In Ashkanasy, Neal M. & Cooper, Cary L. (Eds.) Research companion to emotions in organizations. Edwin Elgar Publishing, Cheltenham, U.K., pp. 197-208.
Number of citations in Scopus 5

Dolnicar, Sara, Irvine, Helen J., & Lazarevski, Katie (2008) Mission or money? Competitive challenges facing public sector nonprofit organisations in an institutionalised environment. International Journal of Nonprofit and Voluntary Sector Marketing, 13(2), pp. 107-117.

Dolnicar, Sara, Irvine, Helen J., Lazarevski, Katie, & Randle, Melanie (2005) Mimetic marketing in environmental volunteering organisations. In ANZMAC Conference, Australia and New Zealand Marketing Academy Conference, Perth, Australia.
Number of full-text downloads 176

Drennan, Judy & Andrews, Lynda (2004) Taking an Experiential View of Consuming Mobile Phones. In Wiley, Jim (Ed.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Drennan, Judy & Cornwell, Bettina (2004) Emerging strategies for sponsorship on the Internet. Journal of Marketing Management, 20(9/10), pp. 1123-1146.
Number of full-text downloads 346

Drennan, Judy & James, Diana (2005) Exploring Addictive Consumption of Mobile Phone Technology. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Drennan, Judy & Kennedy, Jessica (2005) The Impact of Role Models and Prior Experience on Entrepreneurial Intentions. In Hutchinson, P (Ed.) Small Enterprise Association of Australia and New Zealand (SEAANZ): Proceedings of the 18th Annual Conference, 25 September - 28 September 2005, Australia, New South Wales, Armidale.

Drennan, Judy, Kennedy, Jessica, & Pisarski, Anne (2005) Factors Affecting Student Attitudes Toward Flexible Online Learning in Management Education. The Journal of Education Research, 98(6), pp. 331-338.
Number of citations in Scopus 77
Number of citations in Web of Science® 34

Drennan, Judy, Kennedy, Jessica, & Renfrow, Patty (2005) Impact of Childhood Experiences on the Development of Entrepreneurial Intentions. The International Journal of Entrepreneurship and Innovation, 6(4), pp. 231-238.

Drennan, Judy, Kennedy, Jessica, & Renfrow, Patty (2004) The impact of childhood experiences on the development of entrepreneurial intentions. In SEAANZ Brisbane 2004 Entrepreneurship as the Way of the Future, 26 - 29 September 2004, QUT, Brisbane, QLD.
Number of full-text downloads 531

Drennan, Judy, Leo, Wei Wei, & Russell-Bennett, Rebekah (2006) A Conceptual Model of Customer Advocacy in Services Marketing: A Definition and Key Antecedents. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Drennan, Judy & McDonnell, John (2005) Exploring the effectiveness of virtual product placement on recall and recognition of new brands. In Troilo, G (Ed.) Rejuvenating Marketing : Contamination, Innovation, Integration : Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May 2005, Italy, Milan.
Number of full-text downloads 261

Drennan, Judy & Previte, Josephine (2007) The Prototypal Social Entrepreneur: A Case Study About Social and Economic Leveraging of Virtual Community in Regional Australia. International Journal of Internet and Enterprise Management, 5(2), pp. 136-157.

Drennan, Judy, Previte, Josephine, & Sullivan Mort, Gillian (2006) M-technology, Consumption and Gambling: A Conceptualisation of Consumer Vulnerability in an M-gambling Marketplace. In Layton, M, Layton, R, & Wooliscroft, B (Eds.) Macromarketing 2006 Seminar Proceedings: Macromarketing the Future of Marketing?, Marketing Department, University of Otago, New Zealand, Queenstown, pp. 173-188.
Number of full-text downloads 95

Drennan, Judy & Sullivan Mort, Gillian (2004) M-Commerce Drivers: Development of a Usage Benefit Typology for M-Services. In Wiley, J & Thirkell, P (Eds.) Proceedings of ANZMAC 2004 Marketing Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.

Drennan, Judy & Sullivan Mort, Gillian (2005) Marketing M-Services: Establishing a Usage Benefit Typology Related to Mobile User Characteristics. The Journal of Database Marketing and Customer Strategy Management, 12(4), pp. 327-341.

Drennan, Judy & Watjatrakul, Boonlert (2005) Factors Affecting E-Mail Marketing Sourcing Decisions: A Transaction Cost Perspective. Journal of Marketing Management, 21(7-8), pp. 701-723.

Drennan, Judy & Wessels, Lisa (2009) An investigation of consumer acceptance of M-Banking in Australia. In Proceedings of Australian and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Monash University, Melbourne, Victoria.
Number of full-text downloads 133

Drennan, Judy C., Drennan, Penny, & Keeffe, Dominique A. (2007) Research in Consumer Misbehaviour: A Simulation Game Approach. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,751

E

Everett, James (2003) The Culture Pools of Organisational Populations. In Pearman, W, Wood, M, Gregson, T, & Yang, D (Eds.) Proceedings of the Hawaii International Conference on Social Sciences, 16-19 June 2003, Honolulu, Hawaii, USA.

Everett, James (2002) The Dynamics of Cultural Evolution in Organisational Populations. In known, Not (Ed.) Hawaii International Conference on Social Sciences Conference Proceedings, 11-15 June 2002, Hawaii, USA.

Everett, James (2003) Towards Identification of Cultural Structures in Weick's Model of Organising. In Pearman, W, Wood, M, Gregson, T, & Yang, D (Eds.) Proceedings of the Hawaii International Conference on Social Sciences, 16-19 June 2003, Honolulu, Hawaii, USA.

Everett, Jim, Patti, Charles, & Wallace, Sue-Anne (2004) Interdisciplinary, Creative Teaching: Integrating the Curriculum Through a Collaborative Research Program in the Arts. In Klein, Hans (Ed.) Creating Teaching ACT7, 3-6 January 2004, Lucerne, Switzerland.

F

Fitzsimmons, Jason R., Douglas, Evan J., Steffens, Paul R., & Thomond, Peter N. (2007) Marketing Buzz: Towards a Framework for Entrepreneurs. In AGSE Entrepreneurship Exchange, February, QUT, Brisbane. (Unpublished)
Number of full-text downloads 986

Foth, Marcus, Fitz-Walter, Zachary, Ti, Jimmy, Russell-Bennett, Rebekah, & Kuhn, Kerri-Ann (2012) Please take out your phones : on the spot solicitation of student feedback in class. In Farrell, Vivienne, Farrell, Graham, Chua, Caslon, Huang, Weidong, Vasa, Raj, & Woodward, Clinton (Eds.) Proceedings of the 24th Australian Computer-Human Interaction Conference (OzCHI 2012) : Integration, Interaction, Innovation, Immersion, Inclusion, Association for Computing Machinery (ACM), Melbourne, Australia, pp. 150-153.

Fry, Marie-Louise & Previte, Josephine (2006) Conceptualising the Harm Chain in Social Marketing Strategy: A Drink-Drive Application. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

G

Ganesan-Lim, Cheryl, Russell-Bennett, Rebekah, & Dagger, Tracey (2008) The impact of service contact type and demographic characteristics on service quality perceptions. Journal of Services Marketing, 22(7), pp. 550-561.
Number of full-text downloads 1,337
Number of citations in Scopus 12

Gatfield, Terry & McDonnell, John (2004) Marketing of Higher Education: Australia's New Export Phenomenon. In Mahony, G & Fisher, G (Eds.) Dynamism and Challenges in Internationalisation. Proceedings of the 2004 Annual Conference of the Australia-New Zealand International Business Academy, 5-6 November 2004, Canberra, ACT.

Gatfield, Terry & Mcdonnell, John (2004) Community Radio Broadcasting and Positioning. In Wiley, Jim & Thirkell, Peter (Eds.) Proceedings of the Australian & New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Gatfield, Terry & Mcdonnell, John (2002) An Old Solution to a New Problem: Using the GE Screening Grid to Evaluate Marketing Opportunities Related to Sister State Agreements. In Bigne, Enrique, Johar, Vic, & Hassan, Salah (Eds.) Proceedings of the Multicultural Marketing Conference of the Academy of Marketing Science, 26-29 June 2002, Valencia, Spain.

Gatfield, Terry & Mcdonnell, John (2002) Perceptions of Time: Segments within and between Cultures? In Bigne, E, Johar, V, & Hassan, S (Eds.) Proceedings of the Multicultural Marketing Conference of the Academy of Marketing Science, 26-29 June 2002, Valencia, Spain.

H

Higgs, Peter L. (2005) The Future of Documentary Production In Australia: Coming Ready or Not! Content Strategies Pty Limited.

Huang, Xueli, Steffens, Paul R., & Schroder, Bill (2002) Managing New Product Development in the Chinese Steel Industry: An Empirical Investigation. International Journal of Technology Management, 24(5/6), pp. 557-568.
Number of full-text downloads 838
Number of citations in Scopus 2

I

Irvine, Helen J., Lazarevski, Katie, & Dolnicar, Sara (2009) Strings attached : new public management, competitive grant funding and social capital. Financial Accountability and Management, 25(2), pp. 225-252.
Number of full-text downloads 155

J

Johnston, Kim A. & Everett, James. L (2014) Cultural influences on strategic communication. In Holtzhausen, Derina & Zerfass, Ansgar (Eds.) The Routledge Handbook of Strategic Communication. Routledge. (In Press)

K

Kaya, Maria, Steffens, Paul R., & Albers, Sonke (2007) Long Term Sales Forecasts of Innovations – An Empirical Study of the Consumer Electronic Market. In AGSE Entrepreneurship Research Exchange, February 7-9, Brisbane. (Unpublished)
Number of full-text downloads 351

Keeffe, Dominique & Russell-Bennett, Rebekah (2006) An Investigation of Functional and Dysfunctional Consumer Behaviour During Frontline Service Encounters. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Keeffe, Dominique A., Russell-Bennett, Rebekah, & Tombs, Alastair (2008) Customer retaliation at the employee-customer interface. Journal of Management & Organization, 14(4), pp. 438-450.
Number of citations in Scopus 5
Number of citations in Web of Science® 4

Keeffe, Dominique A., Russell-Bennett, Rebekah, & Tombs, Alastair (2007) The Intentional use of service recovery strategies to influence consumer emotion, cognition and behaviour. In Hartel, C. E. J., Zerbe, W. J., & Ashkanasy, N. M. (Eds.) Research on Emotions in Organizations: Functionality, Intentionality and Morality, Elsevier, Atlanta, Ga., pp. 141-175.
Number of full-text downloads 933
Number of citations in Scopus 5
Number of citations in Web of Science® 4

Kerr, Gayle (2006) Perceptions of Integration: What the Literature Says and What Stakeholders See. In Podnar, K & Jancic, Z (Eds.) Contemporary Issues in Corporate and Marketing Communications: Towards a Socially Responsible Future, 21-22 April 2006, Slovenia, Ljubljana.
Number of full-text downloads 168

Kerr, Gayle & Proud, William (2005) Hiring Graduates: Perspectives from Advertising and Public Relations Employers. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.
Number of full-text downloads 274

Kerr, Gayle F., Proud, William, & Beede, Park (2006) Where do universities fit on the professional development continuum in Australia? The views of advertising and public relations practitioners. In Proceedings of ANZMAC 2006 Conference, 4-6 December 2006, Queensland University of Technology, Brisbane. (Unpublished)
Number of full-text downloads 43

Kuhn, Kerri-Ann, Alpert, Frank, & Pope, Nigek K. Ll. (2010) An application of Keller’s Brand Equity Model in a B2B context. In Dall’Olmo Riley, Francesca (Ed.) Brand Management. Sage Publications Ltd., London ; Thousand Oaks, Calif.; New Delhi; Singapore, pp. 221-244.

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Larkin, Ingrid, Mehta, Amisha, & Xavier, Robina (2006) Selecting an IMC Career: Influences, Choices and Destinations. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, Australia and New Zealand Marketing Academy, Australia, Queensland, Brisbane, pp. 1-7.
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Larkin, Ingrid K., Previte, Josephine A., & Luck, Edwina (2008) Get off our roads Magoo : Are elderly drivers entitled to drive on our roads? In Australian and New Zealand Marketing Academic Conference (ANZMAC) 2008, 1-3 December, 2008, Sydney, Australia.
Number of full-text downloads 634

Lazarevski, Katie, Irvine, Helen J., & Dolnicar, Sara (2007) The effect of funding changes on public sector non-profit organisations: the case of Bushcare NSW. In International Nonprofit and Social Marketing Conference, 27 - 28 September 2007, Griffith University, Brisbane, Queensland. (Unpublished)
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Lazarevski, Katie, Irvine, Helen J., & Dolnicar, Sara (2008) The effect of funding changes on public sector nonprofit organizations : the case of Bushcare NSW. Journal of Nonprofit and Public Sector Marketing, 20(2), pp. 213-227.
Number of full-text downloads 361
Number of citations in Scopus 3

Lee, Nick, Beatson, Amanda, Garrett, Tony, Lings, Ian, & Zhang, Xi (2009) A study of the attitudes towards unethical selling amongst Chinese salespeople. Journal of Business Ethics, 88(S3), pp. 497-515.
Number of full-text downloads 265
Number of citations in Scopus 11
Number of citations in Web of Science® 7

Lee, Nick, Beatson, Amanda T., Cadogan, John, Souchon, Anne, & Lin, Yuh-Jinn (2005) Stereotypes of salespeople in Taiwan : an empirical examination and research agenda. In 2005 Academy of Marketing Conference, 5-7 July 2005, Dublin Institute of Technology, Dublin.
Number of full-text downloads 81

Leo, Cheryl, Bennett, Rebekah, & Cierpicki, Steve (2005) A comparison of Australian and Singaporean consumer decision-making styles. Journal of Customer Behavior, 4(1), pp. 17-45.
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Leo, Cheryl, Bennett, Rebekah, & Hartel, Charmine E. J. (2005) Cross-cultural differences in consumer decision-making styles. Cross Cultural Management, 12(3), pp. 32-62.
Number of full-text downloads 15,000

Leo, Cheryl & Russell-Bennett, Rebekah (2007) Customer-oriented Defiance (COD): Exploring Righteous, Sacrificing and Sneaky Behaviours. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
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Lings, Ian, Beatson, Amanda, & Gudergan, Siggi (2006) The Impact of Internal Market Orientation on Staff Service Behaviours. In Egan, J & Baines, P (Eds.) Academy of Marketing Conference, 3 - 6 July 2006, United Kingdom, England, London.
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Lings, Ian, Durden, Geoff, & Souchon, Anne (2010) Risky business : making decisions off the cuff. In Proceedings of Academy of Marketing Conference 2010, Coventry University, Coventry, UK.
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Lings, Ian, Durden, Geoffrey, Lee, Nick, & Cadogan, John (2009) The moderating role of self-efficacy on the relationship between emotional exhaustion and job strain for boundary-spanning service employees. In Proceedings of Australian and New Zealand Marketing Academ, ANZMAC, Melbourne, Victoria.
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Lings, Ian & Greenley, Gordon (2005) Measuring internal market orientation. Journal of Service Research, 7(3), pp. 290-305.
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Lings, Ian & Owen, Kate (2007) Buying a sponsor’s brand : the role of affective commitment to the sponsored team. In Proceedings of Academy of Marketing Conference 2007, Kingston University, Royal Holloway Conference Centre, Kingston University, Surrey.
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Luck, Edwina (2004) Challenges Facing the Integration of Online Tutorials in the Classroom. In Anderson, Beverlee & Cours, Deborah (Eds.) 2004 Marketing Educators' Association Conference Proceedings, 15-17 April 2004, Las Vegas, Nevada.

Luck, Edwina & Yabsley, Kim (2005) Evolutions of an Online Generation: Education, Industry and IMC. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.
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Luck, Edwina M. & Kleahn, Michael (2007) Digital clutter: Relevance of new media to Gen Y. In Australian and New Zealand Marketing Academy (ANZMAC) Conference 2007, December, 2007, Dunedin, New Zealand.
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Luck, Edwina M. & Moffatt, Jennifer J. (2009) IMC: Has anything really changed? A new perspective on an old definition. The Journal of Marketing Communications, 15(5), pp. 311-325.
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Luck, Edwina M. & Patti, Charles (2004) Marketplace forces and the history of retailing : The cycle of control. In The European Institute of Retailing and Services Studies (EIRASS) Conference on Recent Advances in Retailing and Services Science Conference, July 2004, Prague. (Unpublished)
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Luck, Edwina M., Tonkin, Emma K., & Buchanan, Elizabeth J. (2007) Real life learning projects: Do students really like them? In Australian and New Zealand Marketing Academy (ANZMAC) Conference 2007, December, 2007, Dunedin, New Zealand.
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Luck, Edwina M. & Whiteley-De Graaf, Kate (2004) Students' attitudes and perceptions to online tutorials. In Proceedings of the 8th Education and Themes in Commercial Distribution Conference Series, 30 June - 2 July 2004, London, United Kingdom.
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Madden, Kym M. & Scaife, Wendy A. (2007) Marketing exchange theory: how it can inform community-business partnerships. In Academy of Marketing Conference, 3rd - 6th July 2007, Kingston Business School at the Royal Holloway Conference Centre, Egham, Surrey, UK.
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Manin, Stephane & Mathews, Shane (2006) The Global Importance of Values in Brand Choice. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

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Martin, Brett (2004) Using the imagination : consumer evoking and thematizing of the fantastic imaginary. Journal of Consumer Research, 31(1), pp. 136-149.
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Martin, Brett (2003) The influence of MTV. In McDonough, John & Egolf, Karen (Eds.) The Encyclopedia of Advertising. Routledge, Chicago.

Martin, Brett (2003) The influence of gender on mood effects in advertising. Psychology & Marketing, 20(3), pp. 249-273.
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Martin, Brett, Bhimy, Andrew, & Agee, Tom (2002) Infomercials and advertising effectiveness : an empirical study. Journal of Consumer Marketing, 19(6), pp. 468-480.
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Martin, Brett, Lang, Bodo, & Wong, Stephanie (2004) Conclusion explicitness in advertising: The moderating role of need for cognition (NFC) and argument quality (AQ) on persuasion. Journal of Advertising, 32(4), pp. 57-65.
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Martin, Brett, Lee, Christina, & Fernandez, Nalini (2002) Using self-referencing to explain the effectiveness of ethnic minority models in advertising. International Journal of Advertising, 21(3), pp. 367-379.

Martin, Brett, Lee, Christina, & Yang, Feng (2004) The influence of ad model ethnicity and self-referencing on attitudes evidence from New Zealand. Journal of Advertising, 33(4), pp. 27-37.
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Martin, Brett & Pervan, Simon (2002) Product placement in US and New Zealand television soap operas : an exploratory study. Journal of Marketing Communications.
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Martin, Brett, Pullen, Zac, Vincent, Aaron, & Wentzel, Daniel (2006) Emailing experts and novices : effects of knowledge, copy type and testimonials on email advertising effectiveness. In Proceedings of the 35th European Marketing Academy Annual Conference, Athens University of Economics & Business, Athens.
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Martin, Brett, Sherrard, Michael, & Wentzel, Daniel (2005) The role of sensation seeking and need for cognition on web-site evaluations : a resource-matching perspective. Psychology and Marketing, 22(2), pp. 109-126.
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Martin, Brett, Uusitalo, Liisa, & Saari, Topi (2003) Daddies, assistants and foolsbdifferentiation of male representations in present-day advertising. In European Advances in Consumer Research, Association for Consumer Research, Dublin, Ireland, pp. 228-232.

Martin, Brett, Van Durme, Joel, Raulas, Mika, & Merisavo, Marko (2003) Email advertising : exploratory insights from Finland. Journal of Advertising Research, 43(3), pp. 293-300.
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Martin, Brett, Van Durme, Joël, Raulas, Mika, & Merisavo, Marko (2002) E-mail marketing in the context of cosmetics. In Proceedings of The 2002 Australian and New Zealand Marketing Academy Conference, Australian and New Zealand Marketing Academy , Hotel Sofitel, Melbourne.
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Martin, Brett, Veer, Ekant, & Pervan, Simon (2007) Self-referencing and consumer evaluations of larger-sized female models : a weight locus of control perspective. Marketing Letters, 18(3), pp. 197-209.
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Martin, Brett, Wentzel, Daniel, & Tomczak, Torsten (2008) Effects of susceptibility to normative influence and type of testimonial on attitudes toward print advertising. Journal of Advertising, 37(1), pp. 29-43.
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Martin, Brett, Wentzel, Daniel, Tomczak, Torsten, & Henkel, Sven (2007) The impact of susceptibility to informational influence on the effectiveness of consumer testimonials. In Proceedings of the 36th European Marketing Academy Annual Conference, Reykjavik University, Reykjavik.
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Mathews, Shane W. & Healy, Marilyn J. (2006) "From garage to global" The Internet’s influence on international market growth, An Australian SME perspective. In International Council for Small Business, 18-21 June, Melbourne, Australia.
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Mathews, Shane W. & Healy, Marilyn J. (2008) "From garage to global": the internet and international market growth, an SME perspective. International Journal of Internet Marketing and Advertising, 4(2/3), pp. 179-196.
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Mathews, Shane W. & Healy, Marilyn J. (2004) Internetalisaton: International market growth strategies in a digital environment. In Australian and New Zealand Marketing Academy (ANZMAC) 2004 : Market Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.
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Mathews, Shane W., Healy, Marilyn J., & Ali, Yunus (2006) A comparative evaluation of the Internet’s influence on international market penetration and development growth strategies of Australian SME’s. In Australia & New Zealand Marketing Academy Annual Conference, 4-6 December, Brisbane.
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McDonald, Katie & Scaife, Wendy A. (2010) Educational Development in Australasia : 2010 Benchmarking Survey. The Australian Centre for Philanthropy and Nonprofit Studies (ACPNS), Queendland University of Technology, Brisbane, Queensland.
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McDonnell, John (2006) Lexus of Brisbane: How to Reach Market Leadership? In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

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Moore, Simon (2006) Speakout Limited: More Than Just a Brand. In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

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Mortimer, Gary & Chell, Kathleen (2013) What's in it for me? Virtual conspicuous donation strategies as a source of value in blood donation. In World Social Marketing Conference 2013, 21-23 April 2013, Westin Harbour Castle, Toronto, Canada. (Unpublished)
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Neale, Larry, Fullerton, Sam, & Morgan-Johnson, Melissa (2010) Australian consumers' attitudes about sports sponsorship during an economic downturn. In SMA VIII Proceedings, Sport Marketing Association, Southern Mississippi.
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Neale, Larry, Hughes, Andrew, & Dann, Stephen M. (2008) Exploring the application of personal brands and opinion leadership in political marketing. In ANZMAC 2008, 1-3 December 2008, University of Western Sydney, Sydney.
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Neale, Larry, Murphy, Jamie, & Forrest, Edward (2006) Broadening the boundaries of academic publication : a follow-up and suggestion. In Proceedings of ANZMAC 2006 Conference, 4-6 December 2006, Queensland University of Technology, Brisbane. (Unpublished)
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Neale, Larry, Murphy, Jamie, Hudson, Karen, & Hunter, Lee (2009) The Google online marketing challenge : hands on teaching and learning. Journal of Hospitality and Tourism Education, 21(1), pp. 44-47.

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Patti, Charles (2005) New Opportunities in Case Development and Teaching: The Virtual Reality Environment. International Journal of Case Method Research and Application, XVII(3), pp. 200-203.

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Zainuddin, Nadia, Previte, Josephine, & Russell-Bennett, Rebekah (2009) A qualitative investigation of sources of value in social marketing from the lens of a public health service. In Proceedings from Australian and New Zealand Marketing Academy Conference 2009: Sustainable Management and Marketing, Promaco Conventions, Melbourne, Australia, pp. 1-7.
Number of full-text downloads 810

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Hartel, Charmine E.J. (2007) Why Are Businesses Brand Loyal? A Functional Approach to Three Dimensions of B2B Brand Loyalty. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 991

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine A. (2007) Conceptualising a relational approach to value creation in a government service: Implications for social marketing. In Sullivan Mort, Gillian & Hume, Margee (Eds.) Social entrepreneurship, social change and sustainability: 2007 International Nonprofit and Social Marketing Conference, 27-28 September 2007, Brisbane, Australia.
Number of full-text downloads 345

This list was generated on Sat Nov 22 08:55:25 2014 EST.