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Number of items at this level: 227.

Book Chapter

Bartlett, Jennifer L. (2007) From personal and interpersonal influence to impersonal influence - A role for media in relationship management. In Duhe, Sandra (Ed.) New Media and Public Relations. Peter Lang, New York.

Bennett, Rebekah & Dann, Susan (2005) The changing experience of Australian female entrepreneurs. In Fielden, Sandra L. & Davidson, Marilyn J. (Eds.) International Handbook Of Women And Small Business Entrepreneurship. Edward Elgar, Northampton, Ma..

Bennett, Rebekah, Hodkinson, Chris, & Ng, Sandy (2004) On the field the Brisbane AFL Lions roar - but purr over their fans to win a Lion's share of the market! In Kotler, Philip, Brown, Linden, Stewart, Adam, & Armstrong, Gary (Eds.) Marketing. Prentice-Hall, Frences Forest, NSW, pp. 70-73.

Dasborough, Marie T, Sinclair, Marta, Russell-Bennett, Rebekah, & Tombs, Alastair (2008) Measuring emotion : methodological issues and alternatives. In Ashkanasy, Neal M. & Cooper, Cary L. (Eds.) Research companion to emotions in organizations. Edwin Elgar Publishing, Cheltenham, U.K., pp. 197-208.
Number of citations in Scopus 5

Johnston, Kim A. & Everett, James. L (2014) Cultural influences on strategic communication. In Holtzhausen, Derina & Zerfass, Ansgar (Eds.) The Routledge Handbook of Strategic Communication. Routledge. (In Press)

Kuhn, Kerri-Ann, Alpert, Frank, & Pope, Nigek K. Ll. (2010) An application of Keller’s Brand Equity Model in a B2B context. In Dall’Olmo Riley, Francesca (Ed.) Brand Management. Sage Publications Ltd., London ; Thousand Oaks, Calif.; New Delhi; Singapore, pp. 221-244.

Martin, Brett (2003) Recall. In McDonough, John & Egolf, Karen (Eds.) The Encyclopedia of Advertising. Routledge, Chicago.
Number of citations in Scopus 44

Martin, Brett (2003) The influence of MTV. In McDonough, John & Egolf, Karen (Eds.) The Encyclopedia of Advertising. Routledge, Chicago.

Journal Article

Ali, Yunus & Shamsuddoha, A. (2006) Mediated Effects of Export Promotion Programs on Firm Export Performance. Asia Pacific Journal of Marketing and Logistics, 18(2), pp. 93-110.

Alpert, Frank, Heaney, Joo-Gim, & Kuhn, Kerri-Ann (2009) Internships in marketing: Goals, structures and assessment - student, company and academic perspectives. Australasian Marketing Journal, 17(1), pp. 36-45.
Number of citations in Scopus 5

Andrews, Lynda (2004) The influence of social communication networks on intentions to purchase on the web. International Journal of Internet Marketing and Advertising (IJIMA), 1(2), pp. 137-154.

Andrews, Lynda & Boyle, Maree V. (2008) Consumers' accounts of perceived risk online and the influence of communication sources. Qualitative Market Research: an international journal, 11(1), pp. 59-75.
Number of citations in Scopus 13

Beatson, Amanda T., Coote, Leonard V., & Rudd, John (2006) Determining consumer satisfaction and commitment through self-service technology and personal service usage. Journal of Marketing Management, 22, pp. 853-882.
Number of full-text downloads 914

Bennett, Rebekah & Dann, Susan (2000) The changing experience of Australian female entrepreneurs. Gender, Work and Organization, 7(2), pp. 75-83.
Number of full-text downloads 1,885
Number of citations in Scopus 30

Bennett, Rebekah, Hartel, Charmine E. J., & McColl-Kennedy, Janet R. (2005) Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting. Industrial Marketing Management, 34(1), pp. 97-107.
Number of full-text downloads 3,215
Number of citations in Scopus 76
Number of citations in Web of Science® 43

Bennett, Rebekah & Rundle-Thiele, Sharyn (2002) A comparison of attitudinal loyalty measurement approaches. Journal of Brand Management, 9(3), pp. 193-209.
Number of full-text downloads 3,847

Buisson, David, Garrett, Tony, & Yap, Chee (2006) National Culture R&D and Marketing Integration Mechanisms in New Product Development: A Cross-Cultural Study Between Singapore and New Zealand. Industrial Marketing Management, 35(3), pp. 293-307.
Number of citations in Scopus 22
Number of citations in Web of Science® 15

Cornwell, Bettina & Drennan, Judy (2004) Cross-cultural consumer/consumption research : dealing with issues emerging from globalization and fragmentation. Journal of Macromarketing, 24(2), pp. 108-121.

Dolnicar, Sara, Irvine, Helen J., & Lazarevski, Katie (2008) Mission or money? Competitive challenges facing public sector nonprofit organisations in an institutionalised environment. International Journal of Nonprofit and Voluntary Sector Marketing, 13(2), pp. 107-117.

Drennan, Judy & Cornwell, Bettina (2004) Emerging strategies for sponsorship on the Internet. Journal of Marketing Management, 20(9/10), pp. 1123-1146.
Number of full-text downloads 346

Drennan, Judy, Kennedy, Jessica, & Pisarski, Anne (2005) Factors Affecting Student Attitudes Toward Flexible Online Learning in Management Education. The Journal of Education Research, 98(6), pp. 331-338.
Number of citations in Scopus 77
Number of citations in Web of Science® 34

Drennan, Judy, Kennedy, Jessica, & Renfrow, Patty (2005) Impact of Childhood Experiences on the Development of Entrepreneurial Intentions. The International Journal of Entrepreneurship and Innovation, 6(4), pp. 231-238.

Drennan, Judy & Previte, Josephine (2007) The Prototypal Social Entrepreneur: A Case Study About Social and Economic Leveraging of Virtual Community in Regional Australia. International Journal of Internet and Enterprise Management, 5(2), pp. 136-157.

Drennan, Judy & Sullivan Mort, Gillian (2005) Marketing M-Services: Establishing a Usage Benefit Typology Related to Mobile User Characteristics. The Journal of Database Marketing and Customer Strategy Management, 12(4), pp. 327-341.

Drennan, Judy & Watjatrakul, Boonlert (2005) Factors Affecting E-Mail Marketing Sourcing Decisions: A Transaction Cost Perspective. Journal of Marketing Management, 21(7-8), pp. 701-723.

Ganesan-Lim, Cheryl, Russell-Bennett, Rebekah, & Dagger, Tracey (2008) The impact of service contact type and demographic characteristics on service quality perceptions. Journal of Services Marketing, 22(7), pp. 550-561.
Number of full-text downloads 1,332
Number of citations in Scopus 12

Huang, Xueli, Steffens, Paul R., & Schroder, Bill (2002) Managing New Product Development in the Chinese Steel Industry: An Empirical Investigation. International Journal of Technology Management, 24(5/6), pp. 557-568.
Number of full-text downloads 838
Number of citations in Scopus 2

Irvine, Helen J., Lazarevski, Katie, & Dolnicar, Sara (2009) Strings attached : new public management, competitive grant funding and social capital. Financial Accountability and Management, 25(2), pp. 225-252.
Number of full-text downloads 155

Keeffe, Dominique A., Russell-Bennett, Rebekah, & Tombs, Alastair (2008) Customer retaliation at the employee-customer interface. Journal of Management & Organization, 14(4), pp. 438-450.
Number of citations in Scopus 5
Number of citations in Web of Science® 4

Larkin, Ingrid & Beatson, Amanda (2014) Blended delivery and online assessment : scaffolding student reflections in work-integrated learning. Marketing Education Review, 24(1), pp. 9-14.

Lazarevski, Katie, Irvine, Helen J., & Dolnicar, Sara (2008) The effect of funding changes on public sector nonprofit organizations : the case of Bushcare NSW. Journal of Nonprofit and Public Sector Marketing, 20(2), pp. 213-227.
Number of full-text downloads 360
Number of citations in Scopus 3

Lee, Nick, Beatson, Amanda, Garrett, Tony, Lings, Ian, & Zhang, Xi (2009) A study of the attitudes towards unethical selling amongst Chinese salespeople. Journal of Business Ethics, 88(S3), pp. 497-515.
Number of full-text downloads 261
Number of citations in Scopus 11
Number of citations in Web of Science® 7

Leo, Cheryl, Bennett, Rebekah, & Cierpicki, Steve (2005) A comparison of Australian and Singaporean consumer decision-making styles. Journal of Customer Behavior, 4(1), pp. 17-45.
Number of full-text downloads 2,198

Leo, Cheryl, Bennett, Rebekah, & Hartel, Charmine E. J. (2005) Cross-cultural differences in consumer decision-making styles. Cross Cultural Management, 12(3), pp. 32-62.
Number of full-text downloads 14,985

Lings, Ian & Greenley, Gordon (2005) Measuring internal market orientation. Journal of Service Research, 7(3), pp. 290-305.
Number of full-text downloads 3,231
Number of citations in Scopus 70
Number of citations in Web of Science® 39

Luck, Edwina M. & Moffatt, Jennifer J. (2009) IMC: Has anything really changed? A new perspective on an old definition. The Journal of Marketing Communications, 15(5), pp. 311-325.
Number of full-text downloads 325
Number of citations in Scopus 5

Ma, Ruby, Hartel, Charmine, & Bennett, Rebekah (2004) A model of the affective and cognitive events in expatriate assignments. Journal of Doing Business Across Borders, 3(1), pp. 7-16.
Number of full-text downloads 455

Martin, Brett (2004) Using the imagination : consumer evoking and thematizing of the fantastic imaginary. Journal of Consumer Research, 31(1), pp. 136-149.
Number of full-text downloads 413
Number of citations in Scopus 27
Number of citations in Web of Science® 26

Martin, Brett (2003) The influence of gender on mood effects in advertising. Psychology & Marketing, 20(3), pp. 249-273.
Number of citations in Scopus 28
Number of citations in Web of Science® 20

Martin, Brett, Bhimy, Andrew, & Agee, Tom (2002) Infomercials and advertising effectiveness : an empirical study. Journal of Consumer Marketing, 19(6), pp. 468-480.
Number of citations in Scopus 6

Martin, Brett, Lang, Bodo, & Wong, Stephanie (2004) Conclusion explicitness in advertising: The moderating role of need for cognition (NFC) and argument quality (AQ) on persuasion. Journal of Advertising, 32(4), pp. 57-65.
Number of citations in Scopus 19
Number of citations in Web of Science® 10

Martin, Brett, Lee, Christina, & Fernandez, Nalini (2002) Using self-referencing to explain the effectiveness of ethnic minority models in advertising. International Journal of Advertising, 21(3), pp. 367-379.

Martin, Brett, Lee, Christina, & Yang, Feng (2004) The influence of ad model ethnicity and self-referencing on attitudes evidence from New Zealand. Journal of Advertising, 33(4), pp. 27-37.
Number of citations in Scopus 38
Number of citations in Web of Science® 34

Martin, Brett & Pervan, Simon (2002) Product placement in US and New Zealand television soap operas : an exploratory study. Journal of Marketing Communications.
Number of citations in Scopus 7

Martin, Brett, Sherrard, Michael, & Wentzel, Daniel (2005) The role of sensation seeking and need for cognition on web-site evaluations : a resource-matching perspective. Psychology and Marketing, 22(2), pp. 109-126.
Number of citations in Scopus 68
Number of citations in Web of Science® 52

Martin, Brett, Van Durme, Joel, Raulas, Mika, & Merisavo, Marko (2003) Email advertising : exploratory insights from Finland. Journal of Advertising Research, 43(3), pp. 293-300.
Number of citations in Scopus 19
Number of citations in Web of Science® 11

Martin, Brett, Veer, Ekant, & Pervan, Simon (2007) Self-referencing and consumer evaluations of larger-sized female models : a weight locus of control perspective. Marketing Letters, 18(3), pp. 197-209.
Number of citations in Scopus 12
Number of citations in Web of Science® 9

Martin, Brett, Wentzel, Daniel, & Tomczak, Torsten (2008) Effects of susceptibility to normative influence and type of testimonial on attitudes toward print advertising. Journal of Advertising, 37(1), pp. 29-43.
Number of citations in Scopus 16
Number of citations in Web of Science® 7

Mathews, Shane W. & Healy, Marilyn J. (2008) "From garage to global": the internet and international market growth, an SME perspective. International Journal of Internet Marketing and Advertising, 4(2/3), pp. 179-196.
Number of full-text downloads 1,889
Number of citations in Scopus 8

McDonnell, John J. (2007) Music, scent and time preferences for waiting lines. International Journal of Bank Marketing, 25(4), pp. 223-237.
Number of full-text downloads 1,205
Number of citations in Scopus 5

McDonnell, John J. & Silver, Jonathan D. (2007) Are Movie Theatres doomed? Do exhibitors see the big picture as theatres lose their competitive advantage? Business Horizons, 50(6), pp. 491-501.
Number of full-text downloads 7,481
Number of citations in Scopus 1

Moore, Simon S. & Mathews, Shane W. (2006) An exploration of Online Shopping Cart Abandonment Syndrome – a matter of risk and reputation. Journal of Website Promotion, 2(1/2), pp. 71-88.
Number of citations in Scopus 2

Mort, Gillian & Drennan, Judy (2002) Mobile digital technology : emerging issues for marketing. Journal of Database Marketing, 10(1), pp. 9-23.
Number of full-text downloads 1,898

Neale, Larry & Murphy, Jamie (2007) Perceived Justice and Email Service Recovery. Australasian Marketing Journal, 15(3), pp. 5-20.
Number of full-text downloads 1,167

Neale, Larry, Murphy, Jamie, Hudson, Karen, & Hunter, Lee (2009) The Google online marketing challenge : hands on teaching and learning. Journal of Hospitality and Tourism Education, 21(1), pp. 44-47.

Neale, Larry, Scharl, Arno, & Murphy, Jamie (2004) Analyzing the prevalence of sports-related terms among the web sites of global corporations. International Journal of Computer Science in Sport, 3(2), pp. 5-18.

Neale, Larry, Treiblmaeir, Horst, & Murphy, Jamie (2009) Action learning of online marketing via a global contest. Central Asia Business Journal, 2(1), pp. 47-50.
Number of full-text downloads 21

Ng, Sandy, Russell-Bennett, Rebekah, & Dagger, Tracey (2007) A typology of mass services: the role of service delivery and consumption purpose in classifying service experiences. Journal of Services Marketing, 21(7), pp. 471-480.
Number of full-text downloads 1,402
Number of citations in Scopus 20

Patel, Amisha M. & Xavier, Robina J. (2005) Legitimacy challenged: James Hardie Industries and the asbestos case. Australian Journal of Communication, 32(1), pp. 53-69.

Patti, Charles (2005) New Opportunities in Case Development and Teaching: The Virtual Reality Environment. International Journal of Case Method Research and Application, XVII(3), pp. 200-203.

Patti, Charles (2005) Oceana University: Recruiting International Students. International Journal of Case Method Research and Application, XVII(3), pp. 416-424.

Pentecost, Robin & Andrews, Lynda (2009) Differences between students and non-students’ willingness to donate to a charitable organisation. International Journal of Nonprofit and Voluntary Sector Marketing, 14, pp. 1-15.
Number of full-text downloads 204

Pentecost, Robin & Andrews, Lynda (2010) Fashion retailing and the bottom line : The effects of generational cohorts, gender, fashion fanship, attitudes and impulse buying on fashion expenditure. Journal of Retailing and Consumer Services, 17(1), pp. 43-52.
Number of full-text downloads 7,774
Number of citations in Scopus 25

Pike, Steven D. (2007) Destination image questionnaires – the trial of a 'don't know' option. Journal of Travel & Tourism Research, 2(Fall), pp. 151-160.

Pike, Steven D. (2004) The use of repertory grid analysis and importance-performance analysis to identify potential determinant university attributes. Journal of Marketing for Higher Education, 14(2), pp. 1-18.
Number of full-text downloads 1,665

Rundle-Thiele, Sharyn & Bennett, Rebekah (2001) A brand for all seasons? A discussion of brand loyalty approaches and their applicability for different markets. Journal of Product and Brand Management, 10(1), pp. 25-37.
Number of full-text downloads 4,754

Russell-Bennett, Rebekah (2004) Resilience in the face of adversity. Marketing Update, October.
Number of full-text downloads 444

Russell-Bennett, Rebekah, McColl-Kennedy, Janet R., & Coote, Leonard V. (2007) Involvement, satisfaction, and brand loyalty in a small business services setting. Journal of Business Research, 60(12), pp. 1253-1260.
Number of full-text downloads 7,823
Number of citations in Scopus 52
Number of citations in Web of Science® 20

Russell-Bennett, Rebekah & Rundle-Thiele, Sharyn (2004) Customer satisfaction should not be the only goal. Journal of Services Marketing, 18(7), pp. 514-523.
Number of full-text downloads 2,811

Sarimin, Muna & Yigitcanlar, Tan (2011) Knowledge-based urban development of multimedia super corridor, Malaysia : an overview. International Journal of Knowledge-Based Development, 2(1), pp. 34-48.
Number of full-text downloads 161
Number of citations in Scopus 2

Schultz, Don, Kerr, Gayle F., Kim, Ilchul, & Patti, Charles (2007) In search of a theory of integrated marketing communication. Journal of Advertising Education, 11(2).
Number of full-text downloads 2,767

Song, Jinzhu, Drennan, Judy, & Andrews, Lynda (2012) Exploring regional differences in Chinese consumer acceptance of new mobile technology : a qualitative study. Australasian Marketing Journal, 20(1), pp. 80-88.
Number of full-text downloads 227
Number of citations in Scopus 2

Steffens, Paul R. (1998) Applying Diffusion Models with Regional Heterogeneity. Marketing Letters, 9(4), pp. 361-369.
Number of full-text downloads 334
Number of citations in Scopus 7

Steffens, Paul R. (2003) A Model of Multiple Ownership as a Diffusion Process. Technological Forecasting and Social Change, 70(9), pp. 901-917.
Number of full-text downloads 371
Number of citations in Web of Science® 19

Steffens, Paul R. & Murthy, D. N. Prabhakar (1992) A Mathematical Model for New Product Diffusion: The Influence of Innovators and Imitators. Mathematical and Computer Modelling, 16(4), pp. 11-26.
Number of full-text downloads 1,735
Number of citations in Scopus 10
Number of citations in Web of Science® 8

Wiepking, Pamala, Madden, Kym M., & McDonald, Katie (2010) Leaving a legacy : bequest giving in Australia. Australasian Marketing Journal, 18(1), pp. 15-22.
Number of full-text downloads 1,279
Number of citations in Scopus 2

Conference Paper

Alam, Quamrul, Ali, Yunus, & Mian, Mohammad Emdad Ullah (2006) Foreign Direct Investment Regime in Malaysia: Can Bangladesh Learn From It? In Welsh, D, Yajid, M, Pashtenko, V, & Ahmed, Z (Eds.) Advances in Global Business Research (Vol 3, No 1), 4 - 6 January 2006, Malaysia, Kuala Lumpur.

Ali, Yunus (2002) Partners' complementary resources and performance of international joint venture. In Renforth, W (Ed.) ANZIBA Proceedings of the 2002 Annual Conference - Assessing International Business Theory and Practice, 8-9 November 2002, Brisbane, Australia.

Ali, Yunus & Chaw, Melissa (2002) Impact of Acculturation, Ethnic Identity, and Ethnic Ties on the Consumption Behaviour of Ethnic Chinese Consumers in Australia. In Shaw, Robin, Adam, Stewart, & McDonald, Heath (Eds.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 2-4 December 2002, Melbourne, Victoria.

Ali, Yunus & Chaw, Melissa (2002) Multidimensional Measures of Acculturation and Ethnic Identity: Further Empirical Evidence from Australia. In Shaw, Robin, Adam, Stewart, & McDonald, Heath (Eds.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 2-4 December 2002, Melbourne, Victoria.

Ali, Yunus, Healy, Marilyn, & Mathews, Shane (2006) The Internet and International Market Growth: A Model Development. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Ali, Yunus & Saleh, Md (2005) Conceptualization of the Antecedents of Importer Commitment: A Framework of Future Research. In Varadarajan, Rajan, Rao, CP, & Ahmed, Zafar (Eds.) Advances in Global Business Research, 3-5 January 2005, New Delhi, India.

Ali, Yunus, Saleh, Md, & Wickramasekera, Rumintha (2005) An Empirical Examination of the Antecedents of Importer Commitment to Import Supplier. In Edwards, R (Ed.) Conference Proceedings: The 2005 Australia and New Zealand International Business Academy (ANZIBA) Conference, 10 November - 11 November 2005, Australian, Victoria, Melbourne.

Ali, Yunus & Saleh, Md Abu (2006) Shoving Factors of Importer Commitment: An Empirical Investigation of Interrelationships and Mediating Roles. In Welsh, D, Yajid, M, Pashtenko, V, & Ahmed, Z (Eds.) Advances in Global Business Research (Vol 3, No 1), 4 - 6 January 2006, Malaysia, Kuala Lumpur.

Ali, Yunus & Shamsuddoha, A (2005) Causal Effects of Export Promotion on Internal Determinants of Firm Export Performance: Empirical Evidence from a Developing Country. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Innovation, Integration, 24-27 May 2005, Italy, Milan.

Ali, Yunus & Shamsuddoha, A (2004) Direct and Indirect Impact of Export Promotion Programs on Export Performance. In Jim Wiley, Professor (Ed.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Ali, Yunus & Shamsuddoha, A (2005) Impact of Government Export Assistance on Internationalization of Developing Country Firms: An Empirical Assessment. In Edwards, R (Ed.) 'The Impact of Multinational Enterprises on the Business and Social Environment' and 'Trade Agreements in the Asian Region', 10 November - 11 November 2005, Australia, Victoria, Melbourne.

Ali, Yunus & Shamsuddoha, A. (2006) How Export Promotion Programs Influence Firm Export Performance. In Welsh, D, Yajid, M, Pashtenko, V, & Ahmed, Z (Eds.) Advances in Global Business Research (Vol 3, No 1), 4 - 6 January 2006, Malaysia, Kuala Lumpur.

Ali, Yunus & Wong, Su Mon (2006) Can Kodak Survive the Digital Era? In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

Andrews, Lynda, Bennett, Rebekah, & Drennan, Judy (2005) Emotions in the Experiential Consumption of Mobile Phones. In ANZMAC (Australian and New Zealand Marketing Academy Conference) 2005: Broadening the Boundaries: Conference Proceedings, 5th - 7th December, Australia, Western Australia, Fremantle.

Andrews, Lynda, Bennett, Rebekah, & Drennan, Judy (2005) Mobile phone consumption and implications for SMS marketing. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Innovation, Integration: Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May , Italy, Milan.
Number of full-text downloads 116

Andrews, Lynda & Drennan, Judy (2009) Students’ perceptions, experiences and beliefs about Facebook in subjects at an Australian university. In Proceedings of Australia and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Promaco Conventions PTY LTD, Crown Promenade, Melbourne, Victoria, pp. 1-6.
Number of full-text downloads 212

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Consumer appraisals of mobile marketing communications. In Ali, Y. & van Dessel, M. (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Brisbane, QLD.
Number of full-text downloads 70

Andrews, Lynda M. & Drennan, Judy (2007) Extending Holt's (1995) Typology of Consumption to Examine The Marketing Domain in Experiential Consumption. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 2,327

Arthurs, Andy & Radbourne, Jennifer J. (2007) The orchestra re-imagined. In Grant, Catherine (Ed.) National Council for Tertiary Music Schools (NACTMUS) National Conference 2007, Music in Australian Tertiary Institutions, Issues for the 2st Century, 9 June - 1 July, Queensland Conservatorium Griffith University, Brisbane, Australia.
Number of full-text downloads 365

Ashkanasy, Neal, Edwards, Marissa, & Keeffe, Dominique (2006) Employee Responses to Organisational Wrongdoing as Coping Strategies: A Process Model and Integrative Review. In Kennedy, J & Di Milia, L (Eds.) Proceedings of the 20th ANZAM Conference "Management: Pragmatism, Philosophy, Priorities", 6 - 9 December 2006, Australia, Queensland, Yeppoon.

Bankins, Sarah, Puchala, Naomi M., & Waterhouse, Jennifer M. (2008) Closing the gap : the next steps for the interaction of corporate reputation and psychological contract development. In 22nd Annual British Academy of Management Conference, 9-11 September 2008, Harrogate, UK.
Number of full-text downloads 302

Beatson, Amanda, Coote, Len, & Drennan, Judy (2006) Self-Service Technology, Satisfaction and Consumer Retention. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Conference Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.
Number of full-text downloads 237

Beatson, Amanda T. & Lings, Ian (2005) An exploration of frontline staff service orientated behaviours. In Proceeding of Australia and New Zealand Marketing Academy Conference, 5-7 December 2005, Fremantle, WA.
Number of full-text downloads 110

Beatson, Amanda T., Lings, Ian, Rudd, John, Lee, Nick, & Souchen, Anne (2005) Self-service technology, consumer satisfaction and consumer commitment : a multigroup investigation. In 5th Academy of Marketing Biennial Conference, 5-7 July 2005, Dublin Institute of Technology, Dublin.
Number of full-text downloads 148

Beatson, Amanda T., Lings, Ian, Rudd, John, Souchon, Anne, & Cadogan, John (2005) An exploration of a metaconstruct of relationship quality. In Proceeding of the 5th Academy of Marketing Biennial Conference, 5-7 July 2005, Dublin Institute of Technology, Dublin.
Number of full-text downloads 38

Bennett, Rebekah, Dagger, Tracey, & Ng, Sandy (2005) The Antecedents And Consequences Of Customer Emotions In The Consumption Of Collective Mass Hedonic Services: A Conceptual Model. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Bennett, Rebekah, Dickson, Paul, Hartel, Charmine, & Worthington, Steve (2006) A Functional Approach to Brand Loyalty: An Exploratory Study. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Proceedings of the 35th EMAC Conference, European Marketing Academy, Greece, Athens, 0-7.
Number of full-text downloads 44

Bennett, Rebekah, Drennan, Judy, & Hartel, Charmine (2005) It's Not About The Money! Key Drivers of Satisfaction With Government Third-Party Complaint Handling. In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Bennett, Rebekah, Drennan, Judy, & Previte, Josephine (2004) New Directions in Social Marketing: A Meso-Level Perspective. In Sullivan Mort, Gillian (Ed.) Nonprofit Marketing: Perspectives and Advances, 23-24 September 2004, Canberra.

Bennett, Rebekah, Keeffe, Dominique, & Tombs, Alastair (2006) An Investigation of Cognitive, Emotional and Negative Behavioural Responses to Service Recovery Strategies. In Avlonitis, G, Papavassiliou, N, & Papastathopoulou, P (Eds.) Sustainable Marketing Leadership: Proceedings of the 35th EMAC Conference, 23 - 26 May 2006, Greece, Athens.
Number of full-text downloads 136

Bloxsome, E., Kuhn, Kerri-Ann, Pope, N., & Voges, K. (2007) The Pornography and erotica industries: A lack of research and need for a research agenda. In Sullivan Mort, Gillian & Hume, Margee (Eds.) 2007 International Nonprofit and Social Marketing Conference, Social entrepreneurship, social change and sustainability, 27 - 28 September 2007, Brisbane, Australia, Griffith University.
Number of full-text downloads 374

Bougoure, Ursula & Leung, Lai-Cheung (2006) Brand Differentiation for Services: An Integrative Framework. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Bougoure, Ursula & O'Cass, Aron (2006) A Cross-Cultural Examination of Product Involvement, Purchase Decision Involvement and Information Search Related to Food. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Bougoure, Ursula & O'Cass, Aron (2005) Willingness to buy GM food products : the role of uncertainty orientation, consumer risk perceptions and information search in consumers from Australia. In Purchase, Sharon (Ed.) Proceedings of ANZMAC 2005 : Broadening the Boundaries, The Australian and New Zealand Marketing Academy (ANZMAC), University of Western Australia, Fremantle, Western Australia, pp. 30-36.
Number of full-text downloads 90

Bougoure, Ursula & O'Cass, Aron (2005) A cross cultural examination of consumer behaviour and GM food products : results from Australian and South Korean female consumers. In Proceedings of ANZMAC 2005 : Broadening the Boundaries, The Australian and New Zealand Marketing Academy (ANZMAC), University of Western Australia, Fremantle, Western Australia.
Number of full-text downloads 164

Bougoure, Ursula & O'Cass, Aron (2004) The effect of consumer risk perceptions and information search on willingness to buy GM food products: A cross cultural analysis. In ANZMAC 2004 : marketing accountabilities and responsibilities, 29 November-1 December 2004, Wellington, New Zealand.
Number of full-text downloads 161

Bougoure, Ursula & Tang, Keang Meng (2006) Service Quality: An Investigation into Malaysian Consumers Using DINESERV. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Briggs, Maxwell (2005) Issues in Marketing Research Methodology and Design Selection. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Invigoration, Integration: Proceedings of the 34th European Marketing Academy Conference, 24 May - 27 May 2005, Italy, Milan.

Briggs, Maxwell (2009) Macroentrepreneurship : an expanded contact for entrepreneurship. In Proceedings of 14th Biennial World Marketing Congress : Marketing in Transition : Scarcity, Globalism, and Sustainability, Oslo School of Management, Oslo.
Number of full-text downloads 42

Briggs, Maxwell (2005) Promoting Economic Development and International Attractiveness through Large Scale Collaborative Ventures (LSCV): A Strategic Marketing Approach Based on a Study of the Multifunction Polis (MFP) Feasibility Study. In Edwards, R (Ed.) The 2005 Australia and New Zealand International Academy of Business (ANZIBA) Conference: Conference Proceedings, 10 November - 11 November 2005, Australia, Victoria, Melbourne.

Briggs, Maxwell (2003) Study Tour Programs: Enriched Learning Using the Extra Curricula. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Brown, Hugh D. (2006) A Digital Business Model for Independent Musicians. In Association of Internet Researchers Doctoral Colloquium, 27 September 2006, Brisbane. (Unpublished)
Number of full-text downloads 2,037

Brown, John, Dann, Stephen, & Dann, Susan (2005) Australian Corporate Hospitality in Review. In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Chapman, Sherrie-Lee, Luck, Edwina, & Patti, Charles (2003) Building a Brand Relationship with Voters: The Need for IMC within Political Parties. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Chien, Pi-Hsuan, Cornwell, T, & Stokes, Robyn (2005) A Theoretical Framework for Analysis of Image Transfer in Multiple Sponsorships. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen (2005) Temporal Innovativeness As An Attitudinal Measure of Temporal Preference. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen (2005) Trufan: Role of Fandom As An Influence on Attitude. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen & Dann, Susan (2005) Lifestyle Sponsorship and Player Lifestyle Breach: Opportunity, Not Loss? In Rentschler, R & Hall, J (Eds.) 2nd Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Australia, Victoria, Melbourne.

Dann, Stephen, Dann, Susan, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Female Entrepreneurship in Australia: Revisited. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.
Number of full-text downloads 260

Dann, Stephen & Hughes, Andrew (2005) Qualitative Case Analysis of the TeamBeattie.com Website. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dann, Stephen & Hughes, Andrew (2005) Using Celebrity Candidates in Political Marketing Campaigns. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Dolnicar, Sara, Irvine, Helen J., Lazarevski, Katie, & Randle, Melanie (2005) Mimetic marketing in environmental volunteering organisations. In ANZMAC Conference, Australia and New Zealand Marketing Academy Conference, Perth, Australia.
Number of full-text downloads 176

Drennan, Judy & Andrews, Lynda (2004) Taking an Experiential View of Consuming Mobile Phones. In Wiley, Jim (Ed.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Drennan, Judy & James, Diana (2005) Exploring Addictive Consumption of Mobile Phone Technology. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Drennan, Judy & Kennedy, Jessica (2005) The Impact of Role Models and Prior Experience on Entrepreneurial Intentions. In Hutchinson, P (Ed.) Small Enterprise Association of Australia and New Zealand (SEAANZ): Proceedings of the 18th Annual Conference, 25 September - 28 September 2005, Australia, New South Wales, Armidale.

Drennan, Judy, Kennedy, Jessica, & Renfrow, Patty (2004) The impact of childhood experiences on the development of entrepreneurial intentions. In SEAANZ Brisbane 2004 Entrepreneurship as the Way of the Future, 26 - 29 September 2004, QUT, Brisbane, QLD.
Number of full-text downloads 525

Drennan, Judy, Leo, Wei Wei, & Russell-Bennett, Rebekah (2006) A Conceptual Model of Customer Advocacy in Services Marketing: A Definition and Key Antecedents. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Drennan, Judy & McDonnell, John (2005) Exploring the effectiveness of virtual product placement on recall and recognition of new brands. In Troilo, G (Ed.) Rejuvenating Marketing : Contamination, Innovation, Integration : Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May 2005, Italy, Milan.
Number of full-text downloads 261

Drennan, Judy, Previte, Josephine, & Sullivan Mort, Gillian (2006) M-technology, Consumption and Gambling: A Conceptualisation of Consumer Vulnerability in an M-gambling Marketplace. In Layton, M, Layton, R, & Wooliscroft, B (Eds.) Macromarketing 2006 Seminar Proceedings: Macromarketing the Future of Marketing?, Marketing Department, University of Otago, New Zealand, Queenstown, pp. 173-188.
Number of full-text downloads 94

Drennan, Judy & Sullivan Mort, Gillian (2004) M-Commerce Drivers: Development of a Usage Benefit Typology for M-Services. In Wiley, J & Thirkell, P (Eds.) Proceedings of ANZMAC 2004 Marketing Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.

Drennan, Judy & Wessels, Lisa (2009) An investigation of consumer acceptance of M-Banking in Australia. In Proceedings of Australian and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Monash University, Melbourne, Victoria.
Number of full-text downloads 133

Drennan, Judy C., Drennan, Penny, & Keeffe, Dominique A. (2007) Research in Consumer Misbehaviour: A Simulation Game Approach. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,745

Everett, James (2003) The Culture Pools of Organisational Populations. In Pearman, W, Wood, M, Gregson, T, & Yang, D (Eds.) Proceedings of the Hawaii International Conference on Social Sciences, 16-19 June 2003, Honolulu, Hawaii, USA.

Everett, James (2002) The Dynamics of Cultural Evolution in Organisational Populations. In known, Not (Ed.) Hawaii International Conference on Social Sciences Conference Proceedings, 11-15 June 2002, Hawaii, USA.

Everett, James (2003) Towards Identification of Cultural Structures in Weick's Model of Organising. In Pearman, W, Wood, M, Gregson, T, & Yang, D (Eds.) Proceedings of the Hawaii International Conference on Social Sciences, 16-19 June 2003, Honolulu, Hawaii, USA.

Everett, Jim, Patti, Charles, & Wallace, Sue-Anne (2004) Interdisciplinary, Creative Teaching: Integrating the Curriculum Through a Collaborative Research Program in the Arts. In Klein, Hans (Ed.) Creating Teaching ACT7, 3-6 January 2004, Lucerne, Switzerland.

Fitzsimmons, Jason R., Douglas, Evan J., Steffens, Paul R., & Thomond, Peter N. (2007) Marketing Buzz: Towards a Framework for Entrepreneurs. In AGSE Entrepreneurship Exchange, February, QUT, Brisbane. (Unpublished)
Number of full-text downloads 985

Foth, Marcus, Fitz-Walter, Zachary, Ti, Jimmy, Russell-Bennett, Rebekah, & Kuhn, Kerri-Ann (2012) Please take out your phones : on the spot solicitation of student feedback in class. In Farrell, Vivienne, Farrell, Graham, Chua, Caslon, Huang, Weidong, Vasa, Raj, & Woodward, Clinton (Eds.) Proceedings of the 24th Australian Computer-Human Interaction Conference (OzCHI 2012) : Integration, Interaction, Innovation, Immersion, Inclusion, Association for Computing Machinery (ACM), Melbourne, Australia, pp. 150-153.

Fry, Marie-Louise & Previte, Josephine (2006) Conceptualising the Harm Chain in Social Marketing Strategy: A Drink-Drive Application. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Gatfield, Terry & McDonnell, John (2004) Marketing of Higher Education: Australia's New Export Phenomenon. In Mahony, G & Fisher, G (Eds.) Dynamism and Challenges in Internationalisation. Proceedings of the 2004 Annual Conference of the Australia-New Zealand International Business Academy, 5-6 November 2004, Canberra, ACT.

Gatfield, Terry & Mcdonnell, John (2004) Community Radio Broadcasting and Positioning. In Wiley, Jim & Thirkell, Peter (Eds.) Proceedings of the Australian & New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Gatfield, Terry & Mcdonnell, John (2002) An Old Solution to a New Problem: Using the GE Screening Grid to Evaluate Marketing Opportunities Related to Sister State Agreements. In Bigne, Enrique, Johar, Vic, & Hassan, Salah (Eds.) Proceedings of the Multicultural Marketing Conference of the Academy of Marketing Science, 26-29 June 2002, Valencia, Spain.

Gatfield, Terry & Mcdonnell, John (2002) Perceptions of Time: Segments within and between Cultures? In Bigne, E, Johar, V, & Hassan, S (Eds.) Proceedings of the Multicultural Marketing Conference of the Academy of Marketing Science, 26-29 June 2002, Valencia, Spain.

Kaya, Maria, Steffens, Paul R., & Albers, Sonke (2007) Long Term Sales Forecasts of Innovations – An Empirical Study of the Consumer Electronic Market. In AGSE Entrepreneurship Research Exchange, February 7-9, Brisbane. (Unpublished)
Number of full-text downloads 347

Keeffe, Dominique & Russell-Bennett, Rebekah (2006) An Investigation of Functional and Dysfunctional Consumer Behaviour During Frontline Service Encounters. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Keeffe, Dominique A., Russell-Bennett, Rebekah, & Tombs, Alastair (2007) The Intentional use of service recovery strategies to influence consumer emotion, cognition and behaviour. In Hartel, C. E. J., Zerbe, W. J., & Ashkanasy, N. M. (Eds.) Research on Emotions in Organizations: Functionality, Intentionality and Morality, Elsevier, Atlanta, Ga., pp. 141-175.
Number of full-text downloads 930
Number of citations in Scopus 5
Number of citations in Web of Science® 4

Kerr, Gayle (2006) Perceptions of Integration: What the Literature Says and What Stakeholders See. In Podnar, K & Jancic, Z (Eds.) Contemporary Issues in Corporate and Marketing Communications: Towards a Socially Responsible Future, 21-22 April 2006, Slovenia, Ljubljana.
Number of full-text downloads 166

Kerr, Gayle & Proud, William (2005) Hiring Graduates: Perspectives from Advertising and Public Relations Employers. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.
Number of full-text downloads 270

Kerr, Gayle F., Proud, William, & Beede, Park (2006) Where do universities fit on the professional development continuum in Australia? The views of advertising and public relations practitioners. In Proceedings of ANZMAC 2006 Conference, 4-6 December 2006, Queensland University of Technology, Brisbane. (Unpublished)
Number of full-text downloads 43

Larkin, Ingrid, Mehta, Amisha, & Xavier, Robina (2006) Selecting an IMC Career: Influences, Choices and Destinations. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, Australia and New Zealand Marketing Academy, Australia, Queensland, Brisbane, pp. 1-7.
Number of full-text downloads 116

Larkin, Ingrid K., Previte, Josephine A., & Luck, Edwina (2008) Get off our roads Magoo : Are elderly drivers entitled to drive on our roads? In Australian and New Zealand Marketing Academic Conference (ANZMAC) 2008, 1-3 December, 2008, Sydney, Australia.
Number of full-text downloads 634

Lazarevski, Katie, Irvine, Helen J., & Dolnicar, Sara (2007) The effect of funding changes on public sector non-profit organisations: the case of Bushcare NSW. In International Nonprofit and Social Marketing Conference, 27 - 28 September 2007, Griffith University, Brisbane, Queensland. (Unpublished)
Number of full-text downloads 161

Lee, Nick, Beatson, Amanda T., Cadogan, John, Souchon, Anne, & Lin, Yuh-Jinn (2005) Stereotypes of salespeople in Taiwan : an empirical examination and research agenda. In 2005 Academy of Marketing Conference, 5-7 July 2005, Dublin Institute of Technology, Dublin.
Number of full-text downloads 81

Leo, Cheryl & Russell-Bennett, Rebekah (2007) Customer-oriented Defiance (COD): Exploring Righteous, Sacrificing and Sneaky Behaviours. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,635

Lings, Ian, Beatson, Amanda, & Gudergan, Siggi (2006) The Impact of Internal Market Orientation on Staff Service Behaviours. In Egan, J & Baines, P (Eds.) Academy of Marketing Conference, 3 - 6 July 2006, United Kingdom, England, London.
Number of full-text downloads 116

Lings, Ian, Durden, Geoff, & Souchon, Anne (2010) Risky business : making decisions off the cuff. In Proceedings of Academy of Marketing Conference 2010, Coventry University, Coventry, UK.
Number of full-text downloads 71

Lings, Ian, Durden, Geoffrey, Lee, Nick, & Cadogan, John (2009) The moderating role of self-efficacy on the relationship between emotional exhaustion and job strain for boundary-spanning service employees. In Proceedings of Australian and New Zealand Marketing Academ, ANZMAC, Melbourne, Victoria.
Number of full-text downloads 530

Lings, Ian & Owen, Kate (2007) Buying a sponsor’s brand : the role of affective commitment to the sponsored team. In Proceedings of Academy of Marketing Conference 2007, Kingston University, Royal Holloway Conference Centre, Kingston University, Surrey.
Number of full-text downloads 90

Luck, Edwina (2004) Challenges Facing the Integration of Online Tutorials in the Classroom. In Anderson, Beverlee & Cours, Deborah (Eds.) 2004 Marketing Educators' Association Conference Proceedings, 15-17 April 2004, Las Vegas, Nevada.

Luck, Edwina & Yabsley, Kim (2005) Evolutions of an Online Generation: Education, Industry and IMC. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.
Number of full-text downloads 83

Luck, Edwina M. & Kleahn, Michael (2007) Digital clutter: Relevance of new media to Gen Y. In Australian and New Zealand Marketing Academy (ANZMAC) Conference 2007, December, 2007, Dunedin, New Zealand.
Number of full-text downloads 822

Luck, Edwina M. & Patti, Charles (2004) Marketplace forces and the history of retailing : The cycle of control. In The European Institute of Retailing and Services Studies (EIRASS) Conference on Recent Advances in Retailing and Services Science Conference, July 2004, Prague. (Unpublished)
Number of full-text downloads 154

Luck, Edwina M., Tonkin, Emma K., & Buchanan, Elizabeth J. (2007) Real life learning projects: Do students really like them? In Australian and New Zealand Marketing Academy (ANZMAC) Conference 2007, December, 2007, Dunedin, New Zealand.
Number of full-text downloads 138

Luck, Edwina M. & Whiteley-De Graaf, Kate (2004) Students' attitudes and perceptions to online tutorials. In Proceedings of the 8th Education and Themes in Commercial Distribution Conference Series, 30 June - 2 July 2004, London, United Kingdom.
Number of full-text downloads 65

Madden, Kym M. & Scaife, Wendy A. (2007) Marketing exchange theory: how it can inform community-business partnerships. In Academy of Marketing Conference, 3rd - 6th July 2007, Kingston Business School at the Royal Holloway Conference Centre, Egham, Surrey, UK.
Number of full-text downloads 941

Manin, Stephane & Mathews, Shane (2006) The Global Importance of Values in Brand Choice. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Martin, Brett, Pullen, Zac, Vincent, Aaron, & Wentzel, Daniel (2006) Emailing experts and novices : effects of knowledge, copy type and testimonials on email advertising effectiveness. In Proceedings of the 35th European Marketing Academy Annual Conference, Athens University of Economics & Business, Athens.
Number of full-text downloads 289

Martin, Brett, Uusitalo, Liisa, & Saari, Topi (2003) Daddies, assistants and foolsbdifferentiation of male representations in present-day advertising. In European Advances in Consumer Research, Association for Consumer Research, Dublin, Ireland, pp. 228-232.

Martin, Brett, Van Durme, Joël, Raulas, Mika, & Merisavo, Marko (2002) E-mail marketing in the context of cosmetics. In Proceedings of The 2002 Australian and New Zealand Marketing Academy Conference, Australian and New Zealand Marketing Academy , Hotel Sofitel, Melbourne.
Number of full-text downloads 281

Martin, Brett, Wentzel, Daniel, Tomczak, Torsten, & Henkel, Sven (2007) The impact of susceptibility to informational influence on the effectiveness of consumer testimonials. In Proceedings of the 36th European Marketing Academy Annual Conference, Reykjavik University, Reykjavik.
Number of full-text downloads 1,086

Mathews, Shane W. & Healy, Marilyn J. (2006) "From garage to global" The Internet’s influence on international market growth, An Australian SME perspective. In International Council for Small Business, 18-21 June, Melbourne, Australia.
Number of full-text downloads 3,177

Mathews, Shane W. & Healy, Marilyn J. (2004) Internetalisaton: International market growth strategies in a digital environment. In Australian and New Zealand Marketing Academy (ANZMAC) 2004 : Market Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.
Number of full-text downloads 1,059

Mathews, Shane W., Healy, Marilyn J., & Ali, Yunus (2006) A comparative evaluation of the Internet’s influence on international market penetration and development growth strategies of Australian SME’s. In Australia & New Zealand Marketing Academy Annual Conference, 4-6 December, Brisbane.
Number of full-text downloads 3,528

McDonnell, John (2006) Lexus of Brisbane: How to Reach Market Leadership? In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

McDonnell, John & Silver, Jon (2006) Is The Imax MPX System a Solution For Multiplexes Under Pressure? In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

Mcdonnell, John (2004) The Internet, Strategy and Marketing Education. In Anderson, Beverlee & Cours, Deborah (Eds.) 2004 Marketing Educators; Association Conference Proceedings, 15-17 April, 2004, Las Vegas, Nevada.

Mcdonnell, John (2002) Sensorial Marketing for those who can no longer wait no longer. In Abdelmajid, Amine (Ed.) 1st International Conference on Sensorial Marketing, 3 June 2002, Sophia Antipolis, Italy.

Moffatt, Jennifer J. & Luck, Edwina M. (2007) The Relevance of IMC to Professional Service Firms. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 2,112

Moore, Simon (2006) Speakout Limited: More Than Just a Brand. In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

Moore, Simon & Patti, Charles (2003) Internet Abandoned Cart Syndrome (ACS): The Application of Risk Perception. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Moore, Simon & Patti, Charles (2004) Internet Abandoned Cart Syndrome and the Application of Risk Theory to Online Gambling: Research Implications and Directions. In Anderson, Beverlee & Cours, Deborah (Eds.) 2004 Marketing Educators' Association Conference Proceedings, April 15-17, 2004, Las Vegas, Nevada.

Mortimer, Gary & Chell, Kathleen (2013) What's in it for me? Virtual conspicuous donation strategies as a source of value in blood donation. In World Social Marketing Conference 2013, 21-23 April 2013, Westin Harbour Castle, Toronto, Canada. (Unpublished)
Number of full-text downloads 89

Neale, Larry, Baazeem, Thamer, & Bougoure, Ursula (2009) The effect of brand extensions on parent-brand relationship quality. In Proceedings of Australian and New Zealand Marketing Academy Conference 2009, ANZMAC, Monash University, Melbourne, Victoria.
Number of full-text downloads 1,596

Neale, Larry, Fullerton, Sam, & Morgan-Johnson, Melissa (2010) Australian consumers' attitudes about sports sponsorship during an economic downturn. In SMA VIII Proceedings, Sport Marketing Association, Southern Mississippi.
Number of full-text downloads 94

Neale, Larry, Hughes, Andrew, & Dann, Stephen M. (2008) Exploring the application of personal brands and opinion leadership in political marketing. In ANZMAC 2008, 1-3 December 2008, University of Western Sydney, Sydney.
Number of full-text downloads 290

O'Cass, Aron, Ngo, Liem Viet, Budiman, Arief, & Bougoure, Ursula (2005) Studying the effect of market orientation and organisational culture on a brand’s performance. In Proceedings of ANZMAC 2005 : Broadening the Boundaries, The Australian and New Zealand Marketing Academy (ANZMAC), University of Western Australia, Fremantle, Western Australia, pp. 72-79.
Number of full-text downloads 102

Patti, Charles (2003) Stimulating Higher Learning: An Educator-Learner Gap Analysis of Learning Tools. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Patti, Charles & Shadur, Mark (2004) A Model of Integrated Marketing Communications Implementation: The Mediating Role of Organizational Design in Firm Performance. In Munuera-Aleman, Jose (Ed.) Proceedings of the 33rd EMAC Conference Worldwide, 18 - 21 May 2004, Murcia, Spain.

Patti, Charles & Skousgaard, Heather (2004) Assessing the Efficacy and Implications of Self-Esteem Appeals in the Self-gifting Market. In Jim Wiley, Professor (Ed.) Proceedings of the Australian and New Zealand Marketing Academy Conference, 29 November - 1 December 2004, Wellington, New Zealand.

Pentecost, Robin & Andrews, Lynda (2009) Who and Why? Demographic and psychographic differences between consumers who have altered their shopping behaviour during a recession and those who have not. In Proceedings of Australia and New Zealand Marketing Academy Conference 2009 : Sustainable Management and Marketing, Promaco Conventions PTY LTD, Melbourne, VIC, pp. 1-7.
Number of full-text downloads 373

Pentecost, Robin & Andrews, Lynda M. (2007) Differences Between Students and Non Students' Willingness to Donate to a Charitable Organisation. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 786

Pike, Steven & Larkin, Ingrid (2005) Longitudinal Student Evaluations of a Postgraduate Unit Using Importance-Performance Analysis. In Purchase, S (Ed.) ANZMAC (Australian and New Zealand Marketing Academy Conference) 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.
Number of full-text downloads 59

Pike, Steven D. (2005) Destination brand performance measures : a consumer based brand equity approach. In International Conference on Destination Branding and Marketing for Regional Tourism Development, 8-10 December 2005, Institute for Tourism Studies, Macau S.A.R., China.
Number of full-text downloads 383

Pope, N., Voges, K., Kuhn, Kerri-Ann, & Bloxsome, E. (2007) Pornography and erotica: Definitions and prevalence. In Sullivan Mort, Gillian & Hume, Margee (Eds.) 2007 International Nonprofit and Social Marketing Conference Social entrepreneurship, Social Change and Sustainability, 27 and 28 September, 2007, Brisbane, Australia: Griffith University.
Number of full-text downloads 923

Russell-Bennett, Rebekah & Rundle-Thiele, Sharyn (2008) QUTopia : assessing the effectiveness of student operated business for a simulated world. In Academy of Marketing Annual Conference, 8-10 July, 2008, The Robert Gordon University, Aberdeen. (Unpublished)
Number of full-text downloads 95

Sibbick, Joseph B., Previte, Josephine A., & Russell-Bennett, Rebekah (2007) Is Government Branding 'Just Wall Paper' or Does it Enhance Product Acceptance: Conceptualising Brand Influence in Social Marketing. In Sullivan Mort, Gillian & Hume, Margee (Eds.) Social entrepreneurship, social change and sustainability: Proceedings of the 2007 International Nonprofit and Social Marketing Conference, 27-28 September 2007, Brisbane, Qld..

Steffens, P.R. & Balasubramanian, S. (1998) A Study of the Time Varying Mean Replacement Age of Consumer Durables. In Marketing Science Conference, 10-13 July, Fontainbleau, France. (Unpublished)
Number of full-text downloads 915

Steffens, Paul R. (2002) The Product Life Cycle Concept: Buried or Resurrected by the Diffusion Literature? In Academy of Management Conference, Technology and Innovation Management Division, August 9-14, Denver, Colorado. (Unpublished)
Number of full-text downloads 3,441

Steffens, Paul R., Kaya, Maria, Albers, Sonke, & Proppe, Dennis (2007) Repeat Purchasers and the Diffusion of Electronic Products: Does Consumer Innovativeness Matter? In Solomon, George (Ed.) The Academy of Management 2007 Annual Meeting Proceedings: Doing Well By Doing Good, 3 - 8 August 2007, Philadelphia, Pennsylvania, United States of America.

Steffens, Paul R., Matthews, Judy H., Wollin, Drew, Shulman, Arthur D., Duffield, Bea, & Wissemann, Arnold (1998) Purchaser-Provider Partnerships In The Public Service: Oh No, Not a New 4Ps for Business Networks! In Australia & New Zealand Marketing Academy Conference, Nov – 3 Dec, 1998, Dunedin, New Zealand. (Unpublished)
Number of full-text downloads 548

Stokes, Robyn (2003) Inter-Organisational Relationships for Events Tourism Strategy Making: Using Convergent Interviews to Refine the Research Issues. In Rachel Kennedy, Dr (Ed.) Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution, 1-3 December 2003, Adelaide, South Australia.

Stokes, Robyn (2005) Measuring Event Sponsorship Effects in a Government-To-Business (G2B) Relationship Domain. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Stokes, Robyn (2005) Relationship Marketing During Rugby World Cup 2003: A Comparison of Leveraging by an Australian State Government Department and a Private Firm. In Troilo, G (Ed.) Rejuvenating Marketing: Contamination, Innovation, Integration: Proceedings of the 34th European Marketing Academy Conference (EMAC), 24 May - 27 May 2005, Italy, Milan.

Stokes, Robyn & Tkaczynski, Aaron (2005) All That Jazz! Festival-Specific Predictors of Service Quality, Satisfaction and Repurchase Intent. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.

Tay, Richard S., Ozanne, Lucie, & Santiono, Jati (2000) Advertising and road safety: A segmentation approach. In O'Cass, Aron (Ed.) Australia and New Zealand Academy of Marketing Conference, 28 November to 1 December 2000, Gold Coast, Queensland.
Number of full-text downloads 853

Tombs, Alastair & Russell-Bennett, Rebekah (2007) The Efficacy of Facial Expression in Determining Emotions Associated with Cross Cultural Service Failures. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,291

Tywoniak, Stephane & Dean, Geoff (2006) The Metaphor of Detectives' Thinking Styles and the Research Process. In Academy of Management, 11-16th August, Atlanta. (Unpublished)
Number of full-text downloads 430

Voola, Ranjit, Bougoure, Ursula, & Fry, Marie-Louise (2005) Modeling the effects of strategic flexibility, organisational learning on e-business adoption and competitive advantage : an empirical investigation. In Proceedings of The 34th European Marketing Academy Conference, European Marketing Academy Conference, Milan.

Wickramasekera, Rumintha (2007) Riding On The Success Of Brand Australia: A Preliminary Analysis of Queensland Wines And Wine Regions. In Morrison, A. (Ed.) 2nd International Conference On Destination Branding and Marketing: New Advances and Challenges for Practice, 17-19 December 2007, Macao S.A.R., China.
Number of full-text downloads 353

Wong, Su Mon (2006) Encyclopaedia Britannica. In Klein, H (Ed.) WACRA Conference Proceedings: Interactive Learning: The Next Generation, 2 - 6 July 2006, Australia, Queensland, Brisbane.

Zainuddin, Nadia, Previte, Josephine, & Russell-Bennett, Rebekah (2009) A qualitative investigation of sources of value in social marketing from the lens of a public health service. In Proceedings from Australian and New Zealand Marketing Academy Conference 2009: Sustainable Management and Marketing, Promaco Conventions, Melbourne, Australia, pp. 1-7.
Number of full-text downloads 809

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Hartel, Charmine E.J. (2007) Why Are Businesses Brand Loyal? A Functional Approach to Three Dimensions of B2B Brand Loyalty. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 989

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine A. (2007) Conceptualising a relational approach to value creation in a government service: Implications for social marketing. In Sullivan Mort, Gillian & Hume, Margee (Eds.) Social entrepreneurship, social change and sustainability: 2007 International Nonprofit and Social Marketing Conference, 27-28 September 2007, Brisbane, Australia.
Number of full-text downloads 333

van Dessel, Maria (2005) The ZMET Technique: A New Paradigm for Improving Marketing and Marketing Research. In Purchase, S (Ed.) ANZMAC 2005: Broadening the Boundaries: Conference Proceedings, 5 December - 7 December 2005, Australia, Western Australia, Fremantle.
Number of full-text downloads 288

van Dessel, Maria & Kelly, Louise (2011) Can we teach advertising students to think? Strategies to engage student thinking. In AAA 2011Asia-Pacific Conference, 8-10 June 2011, Brisbane, QLD.
Number of full-text downloads 16

Conference Item

Neale, Larry, Murphy, Jamie, & Forrest, Edward (2006) Broadening the boundaries of academic publication : a follow-up and suggestion. In Proceedings of ANZMAC 2006 Conference, 4-6 December 2006, Queensland University of Technology, Brisbane. (Unpublished)
Number of full-text downloads 367

Report

Higgs, Peter L. (2005) The Future of Documentary Production In Australia: Coming Ready or Not! Content Strategies Pty Limited.

McDonald, Katie & Scaife, Wendy A. (2010) Educational Development in Australasia : 2010 Benchmarking Survey. The Australian Centre for Philanthropy and Nonprofit Studies (ACPNS), Queendland University of Technology, Brisbane, Queensland.
Number of full-text downloads 260

Thesis

Bennett, Rebekah (2001) A study of brand loyalty in the Business-to-Business services sector. University of Queensland.
Number of full-text downloads 4,235

This list was generated on Sat Nov 15 09:00:31 2014 EST.