Browse By Person: Healy, Marilyn
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Number of items: 16.
Journal Article
Mathews, Shane, Bianchi, Constanza, Perks, Keith J., Healy, Marilyn, & Wickramasekera, Rumintha
(2016)
Internet marketing capabilities and international market growth.
International Business Review, 25(4), pp. 820-830.
25
16
25
16
Mathews, Shane W., Healy, Marilyn J., & Wickramasekera, Rumintha
(2012)
The internetalisation of information, knowledge and interaction components of the firm’s internationalisation process.
Journal of Marketing Management, 28(5-6), pp. 733-754.
599
13
7
599
13
7
Mathews, Shane W. & Healy, Marilyn J.
(2008)
"From garage to global": the internet and international market growth, an SME perspective.
International Journal of Internet Marketing and Advertising, 4(2/3), pp. 179-196.
2,290
29
2,290
29
Mathews, Shane W. & Healy, Marilyn J.
(2007)
The internet and information capability reduces perceived risk of internationalisation: An Australian SME perspective.
International Journal of Organisational Behaviour, 12(1), pp. 71-87.
2,773
2,773
Conference Paper
Mathews, Shane W., Healy, Marilyn J., & Ali, Yunus
(2006)
A comparative evaluation of the Internet’s influence on international market penetration and development growth strategies of Australian SME’s. In
Australia & New Zealand Marketing Academy Annual Conference, 4-6 December, Brisbane.
5,285
5,285
Mathews, Shane W. & Healy, Marilyn J.
(2006)
"From garage to global" The Internet’s influence on international market growth, An Australian SME perspective. In
International Council for Small Business, 18-21 June, Melbourne, Australia.
3,863
3,863
Ali, Yunus, Healy, Marilyn, & Mathews, Shane
(2006)
The Internet and International Market Growth: A Model Development. In
Ali, Y & van Dessel, M (Eds.)
ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.
Mathews, Shane W. & Healy, Marilyn J.
(2005)
A comparative evaluation of the Internets influence on international market penetration and development strategies of Australian SME’s. In
The Impact of Multinational Enterprises on the Business and Social Environment and Trade Agreements in the Asian Region : Australia and New Zealand International Business Academy (ANZIBA) Conference 2005, 10-11 November, 2005, Melbourne, Australia.
1,709
1,709
Healy, Marilyn, Ratten, Vanessa, Rivers, Cheryl, & Yang, Xiaohua
(2005)
Corporate Social Responsibility in different societies: The interplay of organisational and social context on understanding of CSR. In
Edward, R (Ed.)
The Impact of Multinational Enterprises on the Buiess and Social Environment and Trade Agreements in the Asian Region, 10 - 11 November 2005, Australia, Victoria, Melbourne.
Mathews, Shane W., Healy, Marilyn J., & Wickramasekera, Rumintha
(2005)
"From garage to global." An exploration of the Internets influence on international market growth strategies; An Australian small firm perspective. In
Asia Pacific Decision Science Institute 2005 : Collaborative Decision Making in the Internet Era, June 28 - July 2, 2005, Taipei, Taiwan.
807
807
Healy, Marilyn & Schmelter, Lydia
(2005)
Not happy, Jane - online consumer complaint response in Germany and Australia. In
Edwards, R (Ed.)
Australia and New Zealand International Business Academy (ANZIBA) Conference 2005, 10-11 November 2005, Australia, Victoria, Melbourne.
Morton, Anne-Louise, Healy, Marilyn J., & Rivers, Cheryl J.
(2004)
Beyond the Bubbles: Identifying other purchase decision variables beyond country of origin effect that make Australians buy Champagne. In
Australia-New Zealand International Business Association Conference: Dynamism and Challenges in Internationalisation, 5-6 November, Canberra.
2,612
2,612
Schmelter, Lydia M. & Healy, Marilyn J.
(2004)
How does your Label bring your Product to the Table? Comparative Analysis of Food Labelling Regulations between Germany and Australia as an investigation of the degree of harmonisation of food safety regulations. In
ANZIBA Conference: Dynamism and challenges to internationalisation, 5-6 November, Canberra.
1,051
1,051
Mathews, Shane W. & Healy, Marilyn J.
(2004)
Internetalisaton: International market growth strategies in a digital environment. In
Australian and New Zealand Marketing Academy (ANZMAC) 2004 : Market Accountabilities and Responsibilities, 29 November - 1 December 2004, Wellington, New Zealand.
1,139
1,139
Healy, Marilyn
(2003)
International Market Entry of Small Australian Manufacturing Jewellers. In
McLachlan, Eleanor (Ed.)
The Challenge of International Business, 7-8 November 2003, Dunedin New Zealand.
Hastings, Kathleen & Healy, Marilyn
(2001)
The Innovation Chain: A Strategic Approach to Gaining a Competitive Advantage. In
ANZMAC 2001 - Bridging Marketing Theory and Practice (CD Rom), 1-5 December 2001.