Using Google Trends and ambient temperature to predict seasonal influenza outbreaks

Background The discovery of the dynamics of seasonal and non-seasonal influenza outbreaks remains a great challenge. Previous internet-based surveillance studies built purely on internet or climate data do have potential error. Methods We collected influenza notifications, temperature and Google Trends (GT) data between January 1st, 2011 and December 31st, 2016. We performed time-series cross correlation analysis and temporal risk analysis to discover the characteristics of influenza epidemics in the period. Then, the seasonal autoregressive integrated moving average (SARIMA) model and regression tree model were developed to track influenza epidemics using GT and climate data. Results Influenza infection was significantly corrected with GT at lag of 1–7 weeks in Brisbane and Gold Coast, and temperature at lag of 1–10 weeks for the two study settings. SARIMA models with GT and temperature data had better predictive performance. We identified autoregression (AR) for influenza was the most important determinant for influenza occurrence in both Brisbane and Gold Coast. Conclusions Our results suggested internet search metrics in conjunction with temperature can be used to predict influenza outbreaks, which can be considered as a pre-requisite for constructing early warning systems using search and temperature data.