Design-led innovation - Exploring the synthesis of needs, technologies and business models
Bucolo, Savatore & Matthews, Judy (2011) Design-led innovation - Exploring the synthesis of needs, technologies and business models. In Buur, J (Ed.) 2011 Participatory Innovation Conference Proceedings. University of Southern Denmark, Denmark, pp. 351-354.
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Description
The term Design is used to describe a wide range of activities. Like the term innovation, it is often used to describe both an activity and an outcome. Many products and services are often described as being designed, as they describe a conscious process of linking form and function. Alternatively, the many and varied processes of design are often used to describe a cost centre of an organisation to demonstrate a particular competency. However design is often not used to describe the ‘value’ it provides to an organisation and more importantly the ‘value’ it provides to both existing and future customers. Design Led Innovation bridges this gap. Design Led Innovation is a process of creating a sustainable competitive advantage, by radically changing the customer value proposition. A conceptual model has been developed to assist organisations apply and embed design in a company’s vision, strategy, culture, leadership and development processes.
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ID Code: | 40355 | ||
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Item Type: | Chapter in Book, Report or Conference volume (Conference contribution) | ||
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Measurements or Duration: | 4 pages | ||
ISBN: | 978-87-991686-9-9 | ||
Pure ID: | 32019764 | ||
Divisions: | Past > QUT Faculties & Divisions > Faculty of Built Environment and Engineering Past > QUT Faculties & Divisions > QUT Business School Past > QUT Faculties & Divisions > Creative Industries Faculty Current > Schools > School of Management Current > Schools > School of Design Current > Research Centres > Law and Justice Research Centre |
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Copyright Owner: | Copyright 2011 [please consult the authors] | ||
Copyright Statement: | This work is covered by copyright. Unless the document is being made available under a Creative Commons Licence, you must assume that re-use is limited to personal use and that permission from the copyright owner must be obtained for all other uses. If the document is available under a Creative Commons License (or other specified license) then refer to the Licence for details of permitted re-use. It is a condition of access that users recognise and abide by the legal requirements associated with these rights. If you believe that this work infringes copyright please provide details by email to qut.copyright@qut.edu.au | ||
Deposited On: | 28 Feb 2011 23:09 | ||
Last Modified: | 13 Feb 2025 13:12 |
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