Cash in on drop-outs

Pritchard, Nicola & Covey, Michael (2004) Cash in on drop-outs. Practice, May, pp. 2-5.

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Contact lens failures may not seem the ideal patients to attract to your practice but there can be substantial benefits for your business. Many practitioners may not recognise that they have a drop-out problem in their practices but even the most competent clinicians can have high rates of discontinuation among their patients, despite advances in contact lens materials and designs. Common misconceptions about contact lens drop-outs are that they are unmotivated and difficult to fit, require too much chair time and, as a result, are not profitable. Recent studies have highlighted the opportunity to return lapsed wearers to contact lenses and grow your contact lens business.

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ID Code: 6844
Item Type: Journal Article
Refereed: No
Additional Information: Access to the author-version is currently restricted pending permission from the publisher. For more information, please refer to the journal’s website (see link) or contact the author. Author contact details:
Additional URLs:
Keywords: contact lenses, drop, outs, practice management
Subjects: Australian and New Zealand Standard Research Classification > MEDICAL AND HEALTH SCIENCES (110000) > OPTOMETRY AND OPHTHALMOLOGY (111300)
Divisions: Current > QUT Faculties and Divisions > Faculty of Health
Current > Institutes > Institute of Health and Biomedical Innovation
Copyright Owner: Copyright 2004 Optometrists Association of Australia
Deposited On: 18 Apr 2007 00:00
Last Modified: 09 Jun 2010 12:39

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