User centred engineering in automotive design: A shift from technology-driven product development

(2015) User centred engineering in automotive design: A shift from technology-driven product development. Masters by Research thesis, Queensland University of Technology.

Description

The research assessed how best to transition engineering-based automotive firms towards more customer-orientated design and development approaches, whilst identifying the main barriers and concerns facing such a shift. The research investigates the ability of a firm to empower individual engineers with user centred design tools traditionally used by designers, whilst understanding the company-wide needs to facilitate their implementation.

Impact and interest:

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986 since deposited on 31 Aug 2015
33 in the past twelve months

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ID Code: 84793
Item Type: QUT Thesis (Masters by Research)
Supervisor: Wrigley, Cara, Chamorro-Koc, Marianella, & Washington, Simon
Keywords: automotive design, user-centred design, personas, designeer, automotive engineering
Divisions: Past > QUT Faculties & Divisions > Creative Industries Faculty
Past > QUT Faculties & Divisions > Science & Engineering Faculty
Current > Schools > School of Design
Current > Research Centres > Smart Transport Research Centre
Institution: Queensland University of Technology
Deposited On: 31 Aug 2015 05:26
Last Modified: 08 Sep 2017 14:49