?url_ver=Z39.88-2004&rft_id=10.5204%2Fthesis.eprints.117287&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=Wild+release%3A+Making+albums+for+audiences+in+a+short-form+economy&rft.creator=Hearn%2C+Lucinda+J.&rft.subject=digital+music&rft.subject=short+form+consumption&rft.subject=releasing+albums+in+the+age+of+streaming&rft.subject=disruptive+music+release&rft.subject=disruptive+music+distribution&rft.description=The+importance+of+making+full+length+albums+has+been+questioned+in+light+of+recent+changes+in+the+music+industry%2C+and+there+have+been+a+variety+of+responses+on+the+part+of+artists+and+labels.+Many+of+these+responses+have+been+highly+specific%2C+and+may+not+lend+themselves+to+being+scaled+up+effectively+or+to+innovative+ways+of+rethinking+the+relationship+between+artists+and+fans.+Here+I+make+the+case+that+responses+thus+far+are+lacking%2C+and+point+to+the+need+for+more+broadly+applicable+and+sustainable+response+techniques.+Using+a+practice-led+research+project%2C+I+seek+out+such+response+techniques.+I+explore+three+modes+of+practice%3A+creating+a+release+and+distribution+experiment%3B+creating+a+set+of+aesthetic+musical+rules%3B+and+creating+a+character+for+performance.+I+detail+new+operational+knowledge+in+the+form+of+narrative+tools+each+mode+of+practice+has+uncovered%2C+demonstrating+the+potency+of+using+narrative+tools+in+order+to+(re)engage+audiences+with+the+album+as+a+musical+form.&rft.publisher=Queensland+University+of+Technology&rft.date=2018&rft.type=Thesis&rft.format=application%2Fpdf&rft.relation=https%3A%2F%2Feprints.qut.edu.au%2F117287%2F2%2FLucinda%2520Hearn%2520Thesis.pdf&rft.rights=free_to_read&rft.relation=doi%3A10.5204%2Fthesis.eprints.117287&rft.relation=Hearn%2C+Lucinda+J.+(2018)+Wild+release%3A+Making+albums+for+audiences+in+a+short-form+economy.+Masters+by+Research+by+Creative+Works%2C+Queensland+University+of+Technology.&rft.id_number=https%3A%2F%2Feprints.qut.edu.au%2F117287%2F&rft.identifier=Creative+Industries+Faculty%3B+School+of+Creative+Practice