Browse By Person: Russell-Bennett, Rebekah

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Number of items: 128.

Book

Solomon, Michael R., Russell-Bennett, Rebekah, & Previte, Josephine (2013) Consumer Behaviour : Buying, Having, Being (3e). Pearson Education, Frenchs Forest, N.S.W.

Solomon, Michael R., Russell-Bennett, Rebekah, & Previte, Josephine (2010) Consumer Behaviour : Buying, Having, Being (2e). Pearson Education, Frenchs Forest, N.S.W.

Solomon, Michael R., Dann, Stephen, Dann, Susan, & Russell-Bennett, Rebekah (2007) Consumer behaviour : buying, having, being. Pearson Education, Frenchs Forest, N.S.W..

Russell-Bennett, Rebekah & Beatson, Amanda T. (Eds.) (2006) 2006 Faculty of Business Research Student's Colloquium - Research Across Boundaries: Enhancing Research. Faculty of Business, Queensland University of Technology, Brisbane, Qld..
Number of full-text downloads 577

Book Chapter

Russell-Bennett, Rebekah, Smith, Geoff, Chell, Kathleen, & Goulden, Jennifer (2015) Social Influence and Blood Donation: Cultural Differences Between Scotland and Australia. In Wymer, Walter (Ed.) Innovations in Social Marketing and Public Health Communication: Improving the Quality of Life for Individuals and Communities. Springer International Publishing, Cham, Switzerland, pp. 133-158.

Russell-Bennett, Rebekah, Gallegos, Danielle, Previte, Josephine, & Hamilton, Robyn (2014) Case study: Using social cognitive theory and social support coping theory to improve breastfeeding duration rates: MumBubConnect. In Brennan, Linda, Binney, Wayne, Parker, Lukas, Torgeir, Aleti, & Nguyen, Dang (Eds.) Social Marketing and Behaviour Change: Models, Theory and Applications. Edward Elgar Publishing, Cheltenham, pp. 66-74.

Previte, Josephine & Russell-Bennett, Rebekah (2014) The need for internal social marketing (ISM): extending the people focus to service employees. In Hastings, Gerard & Domegan, Christine (Eds.) Social Marketing: From Tunes to Symphonies. Routledge, United Kingdom, pp. 326-333.

Russell-Bennett, Rebekah, Previte, Josephine, Gallegos, Danielle , Hӓrtel, Charmaine E.J., Smith, Geoff, & Hamilton, Robyn (2013) A Services Approach to Social Marketing Programs. In Kubacki, Krzystztof & Rundle-Thiele, Sharyn (Eds.) Contemporary Issues in Social Marketing. Cambridge Scholars Publishing, Newcastle Upon Tyne, United Kingdom, pp. 111-140.

Russell-Bennett, Rebekah, Gallegos, Danielle, & Previte, Josephine (2012) Overcoming barriers through new technology : support via text messaging. In Thorley, Virginia & Vickers, Melissa (Eds.) The 10th Step and Beyond : Mother Support for Breastfeeding. Hale Publishing, Amarillo, Texas, pp. 183-194.
Number of full-text downloads 84

Beatson, Amanda T., Russell-Bennett, Rebekah, & Hartel, Charmine E.J. (2011) Affective events theory as a framework for understanding third-party consumer complaints. In Härtel, C.E.J. , Ashkanasy, N.M. , & Zerbe, W.J. (Eds.) What Have We Learned? : Ten Years On. Emerald Group Publishing Limited, Bingley, pp. 167-195.
Number of full-text downloads 1,597
Number of citations in Scopus 1
Number of citations in Web of Science® 1

Russell-Bennett, Rebekah & Hartel, Charmine (2011) Coding emotions in complaint behaviour: Comparing the Shaver et al. and Richin’s consumption emotions sets. In Hartel, Charmine E.J., Ashkanasy, Neal M., & Zerbe, Wilfred J. (Eds.) Research on Emotion in Organizations. Emerald Group Publishing Limited, pp. 151-165.

Dasborough, Marie T, Sinclair, Marta, Russell-Bennett, Rebekah, & Tombs, Alastair (2008) Measuring emotion : methodological issues and alternatives. In Ashkanasy, Neal M. & Cooper, Cary L. (Eds.) Research companion to emotions in organizations. Edwin Elgar Publishing, Cheltenham, U.K., pp. 197-208.
Number of citations in Scopus 10
Number of citations in Web of Science® 11

Bennett, Rebekah & Dann, Susan (2005) The changing experience of Australian female entrepreneurs. In Fielden, Sandra L. & Davidson, Marilyn J. (Eds.) International Handbook Of Women And Small Business Entrepreneurship. Edward Elgar, Northampton, Ma..
Number of citations in Web of Science® 1

Bennett, Rebekah, Hodkinson, Chris, & Ng, Sandy (2004) On the field the Brisbane AFL Lions roar - but purr over their fans to win a Lion's share of the market! In Kotler, Philip, Brown, Linden, Stewart, Adam, & Armstrong, Gary (Eds.) Marketing. Prentice-Hall, Frences Forest, NSW, pp. 70-73.

Journal Article

Russell-Bennett, Rebekah, Yam, Alpha, Foth, Marcus, & Mulcahy, Rory (2017) How does serious m-game technology encourage low-income households to perform socially-responsible behaviors? Psychology & Marketing, 34(4), pp. 394-409.
Number of citations in Scopus 1
Number of citations in Web of Science® 1

Bougoure, Ursula Sigrid, Russell-Bennett, Rebekah, Fazal-E-Hasan, Syed, & Mortimer, Gary (2016) The impact of service failure on brand credibility. Journal of Retailing and Consumer Services, 31, pp. 62-71.
Number of citations in Scopus 2
Number of citations in Web of Science® 2

Parkinson, Joy, Schuster, Lisa, & Russell-Bennett, Rebekah (2016) Insights into the complexity of behaviours: The MOAB framework. Journal of Social Marketing, 6(4), pp. 412-427.
Number of citations in Scopus 4
Number of citations in Web of Science® 3

Parkinson, Joy, Gallegos, Danielle, & Russell-Bennett, Rebekah (2016) Transforming beyond self: fluidity of parent identity in family decision-making. Journal of Business Research, 69(1), pp. 110-119.
Number of citations in Scopus 2
Number of citations in Web of Science® 2

Russell-Bennett, Rebekah, Leo, Cheryl, Rundle-Thiele, Sharyn, & Drennan, Judy (2016) A hierarchy-of-effects approach to designing a social marketing game. Journal of Nonprofit & Public Sector Marketing, 28(2), pp. 105-128.
Number of citations in Scopus 1
Number of citations in Web of Science® 1

Manikam, Shamini & Russell-Bennett, Rebekah (2016) The social marketing theory-based (SMT) approach for designing interventions. Journal of Social Marketing, 6(1), pp. 18-40.
Number of full-text downloads 117
Number of citations in Scopus 2
Number of citations in Web of Science® 1

Rosenbaum, Mark S., Russell-Bennett, Rebekah, & Drennan, Judy (2015) Commercial friendships between gay sales associates and straight female customers in luxury settings: A proposed theoretical framework. Journal of Retailing and Consumer Services, 27, pp. 179-186.
Number of citations in Scopus 2
Number of citations in Web of Science® 1

Harris, Lloyd & Russell-Bennett, Rebekah (2015) All Anglos are alike? A study of whinging Poms and bloody-minded Aussies. Journal of Marketing Management, 31(7-8), pp. 827-855.
Number of citations in Web of Science® 1

Dietrich, Timo, Rundle-Thiele, Sharyn, Schuster, Lisa, Drennan, Judy, Russell-Bennett, Rebekah, Leo, Cheryl, et al. (2015) Differential segmentation responses to an alcohol social marketing program. Addictive Behaviors, 49, pp. 68-77.
Number of citations in Scopus 8
Number of citations in Web of Science® 4

Mulcahy, Rory, Russell-Bennett, Rebekah, & Rundle-Thiele, Sharyn (2015) Electronic games: Can they create value for the moderate drinking brand? Journal of Social Marketing, 5(3), pp. 258-278.
Number of citations in Scopus 2
Number of citations in Web of Science® 2

Russell-Bennett, Rebekah & Baron, Steve (2015) Fresh thinking in services marketing: Contemporary, cutting-edge and creative thoughts. Journal of Services Marketing, 29(6/7), pp. 421-424.
Number of citations in Scopus 2
Number of citations in Web of Science® 1

Rundle-Thiele, Sharyn, Schuster, Lisa, Dietrich, Timo, Russell-Bennett, Rebekah, Drennan, Judy, Leo, Cheryl, et al. (2015) Maintaining or changing a drinking behavior? GOKA's short-term outcomes. Journal of Business Research, 68(10), pp. 2155-2163.
Number of citations in Scopus 8
Number of citations in Web of Science® 7

Previte, Josephine, Russell-Bennett, Rebekah, & Parkinson, Joy (2015) Shaping safe drinking cultures : evoking positive emotion to promote moderate-drinking behaviour. International Journal of Consumer Studies, 39(1), pp. 12-24.
Number of citations in Scopus 6
Number of citations in Web of Science® 5

French, Jeff & Russell-Bennett, Rebekah (2015) A hierarchical model of social marketing. Journal of Social Marketing, 5(2), pp. 139-159.
Number of full-text downloads 237
Number of citations in Scopus 8
Number of citations in Web of Science® 6

Ng, Sandy & Russell-Bennett, Rebekah (2015) The role of affect in consumer evaluation of health care services. Health Marketing Quarterly, 32(1), pp. 31-47.
Number of citations in Scopus 1

Gallegos, Danielle, Russell-Bennett, Rebekah, Previte, Josephine, & Parkinson, Joy (2014) Can a text message a week improve breastfeeding? BMC Pregnancy and Childbirth, 14(374).
Number of full-text downloads 55
Number of citations in Scopus 2
Number of citations in Web of Science® 4

Leo, Cheryl & Russell-Bennett, Rebekah (2014) Developing a multidimensional scale of customer-oriented deviance (COD). Journal of Business Research, 67(6), pp. 1218-1225.
Number of citations in Scopus 4
Number of citations in Web of Science® 3

Hogan, Stephen P., Perks, Keith J., & Russell-Bennett, Rebekah (2014) Identifying the key sociocultural influences on drinking behavior in high and moderate binge-drinking countries and the public policy implications. Journal of Public Policy & Marketing, 33(1), pp. 93-107.
Number of citations in Scopus 3
Number of citations in Web of Science® 2

Greer, Dominique, Russell-Bennett, Rebekah, Tombs, Alastair, & Drennan, Judy (2014) Just what the doctor ordered? Investigating the impact of health service quality on consumer misbehaviour. Australasian Marketing Journal, 22(3), pp. 257-267.

Tombs, Alastair G., Russell-Bennett, Rebekah, & Ashkanasy, Neal M. (2014) Recognising emotional expressions of complaining customers : A cross-cultural study. European Journal of Marketing, 48(7/8), pp. 1354-1374.
Number of citations in Scopus 4
Number of citations in Web of Science® 3

Stephenson, Deborah, Worthington, Steve, & Russell-Bennett, Rebekah (2013) The financial services cultural orientation matrix. Australasian Marketing Journal, 21(1), pp. 1-9.
Number of citations in Scopus 1

Russell-Bennett, Rebekah, Wood, Matthew J.M., & Previte, Jo (2013) Fresh ideas : services thinking for social marketing. Journal of Social Marketing, 3(3), pp. 223-238.
Number of full-text downloads 475
Number of citations in Scopus 20

Russell-Bennett, Rebekah, Härtel, Charmine E.J., & Worthington, Steve (2013) Exploring a functional approach to attitudinal brand loyalty. Australasian Marketing Journal, 21(1), pp. 43-51.
Number of full-text downloads 402
Number of citations in Scopus 3

Rundle-Thiele, Sharyn, Leo, Cheryl, Russell-Bennett, Rebekah, & Dietrich, Timo (2013) Moderating teen drinking : combining social marketing and education. Health Education, 113(5), pp. 392-406.
Number of full-text downloads 111
Number of citations in Scopus 22

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine (2013) The value of health and wellbeing : an empirical model of value creation in social marketing. European Journal of Marketing, 47(9), pp. 1504-1524.
Number of citations in Scopus 28
Number of citations in Web of Science® 23

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2012) Linking perceived value of mobile marketing with the experiential consumption of mobile phones. European Journal of Marketing, 46(3/4), pp. 357-386.
Number of full-text downloads 1,531
Number of citations in Scopus 12
Number of citations in Web of Science® 8

Parkinson, Joy, Russell-Bennett, Rebekah, & Previte, Josephine (2012) Increasing loyalty to breastfeeding : investigating a product development strategy. Health Marketing Quarterly, 29(3), pp. 223-238.
Number of full-text downloads 97
Number of citations in Scopus 1

Leo, Cheryl & Russell-Bennett, Rebekah (2012) Investigating Customer-Oriented Deviance (COD) from a frontline employee's perspective. Journal of Marketing Management, 28(7-8), pp. 865-886.
Number of citations in Scopus 4

Parkinson, Joy, Russell-Bennett, Rebekah, & Previte, Josephine (2012) Mum or bub? Which influences breastfeeding loyalty. Australasian Marketing Journal, 20(1), pp. 16-23.
Number of full-text downloads 435
Number of citations in Scopus 11

Nguyen, Doan T., DeWitt, Tom, & Russell-Bennett, Rebekah (2012) Service convenience and social servicescape : retail vs hedonic setting. Journal of Services Marketing, 26(4), pp. 265-277.
Number of citations in Scopus 12
Number of citations in Web of Science® 9

Andrews, Lynda, Russell-Bennett, Rebekah, & Drennan, Judy (2011) Capturing affective experiences using the SMS experience sampling (SMS-ES) method. International Journal of Market Research, 53(4), pp. 1-27.
Number of full-text downloads 438
Number of citations in Scopus 10
Number of citations in Web of Science® 5

Gallegos, Danielle, Russell-Bennett, Rebekah, & Previte, Josephine (2011) An innovative approach to reducing risks associated with infant feeding : the use of technology. Journal of Nonprofit and Public Sector Marketing, 23(4), pp. 327-347.
Number of full-text downloads 219
Number of citations in Scopus 4

Zainuddin, Nadia, Previte, Josephine, & Russell-Bennett, Rebekah (2011) A social marketing approach to value creation in a Well-Women’s health service. Journal of Marketing Management, 27(3-4), pp. 361-385.
Number of full-text downloads 330
Number of citations in Scopus 23

Russell-Bennett, Rebekah, Rundle-Thiele, Sharyn, & Kuhn, Kerri-Ann (2010) Engaging marketing students : student operated businesses in a simulated world. Journal of Marketing Education, 32(3), pp. 253-263.
Number of full-text downloads 178
Number of citations in Scopus 8

Russell-Bennett, Rebekah, Hartel, Charmine, & Drennan, Judy (2010) Consumer satisfaction and redress with a government third-party complaints agency. Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behaviour, 23.
Number of full-text downloads 233

Fisk, Ray, Grove, Stephen, Harris, Lloyd, Keeffe, Dominique A., Daunt, Kate, Russell-Bennett, Rebekah, et al. (2010) Customers behaving badly : a state of the art review, research agenda and implications for practitioners. Journal of Services Marketing, 24(6), pp. 417-429.
Number of full-text downloads 1,774
Number of citations in Scopus 67
Number of citations in Web of Science® 50

Rundle-Thiele, Sharyn & Russell-Bennett, Rebekah (2010) Patient influences on satisfaction and loyalty for GP services. Health Marketing Quarterly, 27(2), pp. 195-214.
Number of full-text downloads 372
Number of citations in Scopus 8

Russell-Bennett, Rebekah, Previte, Josephine, & Zainuddin, Nadia (2009) Conceptualising value creation for social change management. Australasian Marketing Journal, 17(4), pp. 211-218.
Number of full-text downloads 626
Number of citations in Scopus 18

Neale, Larry & Russell-Bennett, Rebekah (2009) What value do users derive from social network applications? First Monday, 14(9).
Number of full-text downloads 425

Russell-Bennett, Rebekah & Hartel, Charmine (2009) Heart versus mind : the functions of emotional and cognitive loyalty. Australasian Marketing Journal, 18(1), pp. 1-7.
Number of full-text downloads 502
Number of citations in Scopus 12

Worthington, Steve, Russell-Bennett, Rebekah, & Hartel, Charmine E. J. (2009) A tri-dimensional approach for auditing brand loyalty. Journal of Brand Management, 17(4), pp. 243-253.
Number of full-text downloads 827
Number of citations in Scopus 15

Keeffe, Dominique A., Russell-Bennett, Rebekah, & Tombs, Alastair (2008) Customer retaliation at the employee-customer interface. Journal of Management & Organization, 14(4), pp. 438-450.
Number of citations in Scopus 7
Number of citations in Web of Science® 6

Ganesan-Lim, Cheryl, Russell-Bennett, Rebekah, & Dagger, Tracey (2008) The impact of service contact type and demographic characteristics on service quality perceptions. Journal of Services Marketing, 22(7), pp. 550-561.
Number of full-text downloads 2,066
Number of citations in Scopus 31

Russell-Bennett, Rebekah, McColl-Kennedy, Janet R., & Coote, Leonard V. (2007) Involvement, satisfaction, and brand loyalty in a small business services setting. Journal of Business Research, 60(12), pp. 1253-1260.
Number of full-text downloads 9,597
Number of citations in Scopus 97
Number of citations in Web of Science® 54

Ng, Sandy, Russell-Bennett, Rebekah, & Dagger, Tracey (2007) A typology of mass services: the role of service delivery and consumption purpose in classifying service experiences. Journal of Services Marketing, 21(7), pp. 471-480.
Number of full-text downloads 2,086
Number of citations in Scopus 27

Bennett, Rebekah & Rundle-Thiele, Sharyn (2005) The brand loyalty cycle: implications for marketers. Journal of Brand Management, 12(4).

Leo, Cheryl, Bennett, Rebekah, & Cierpicki, Steve (2005) A comparison of Australian and Singaporean consumer decision-making styles. Journal of Customer Behavior, 4(1), pp. 17-45.
Number of full-text downloads 4,262

Bennett, Rebekah, Hartel, Charmine E. J., & McColl-Kennedy, Janet R. (2005) Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting. Industrial Marketing Management, 34(1), pp. 97-107.
Number of full-text downloads 4,406
Number of citations in Scopus 107
Number of citations in Web of Science® 69

Leo, Cheryl, Bennett, Rebekah, & Hartel, Charmine E. J. (2005) Cross-cultural differences in consumer decision-making styles. Cross Cultural Management, 12(3), pp. 32-62.
Number of full-text downloads 16,105
Number of citations in Scopus 6

Rundle-Thiele, Sharyn, Russell-Bennett, Rebekah, & Dann, Susan (2005) The Successful Preperation and Development of Future Marketing Professionals: A Recommended Methodological Framework. Journal for Advancement of Marketing Education, 7, pp. 27-35.
Number of full-text downloads 722

Russell-Bennett, Rebekah (2004) Resilience in the face of adversity. Marketing Update, October.
Number of full-text downloads 549

Russell-Bennett, Rebekah & Rundle-Thiele, Sharyn (2004) Customer satisfaction should not be the only goal. Journal of Services Marketing, 18(7), pp. 514-523.
Number of full-text downloads 4,149
Number of citations in Scopus 11

Ma, Ruby, Hartel, Charmine, & Bennett, Rebekah (2004) A model of the affective and cognitive events in expatriate assignments. Journal of Doing Business Across Borders, 3(1), pp. 7-16.
Number of full-text downloads 553

Bennett, Rebekah & Rundle-Thiele, Sharyn (2002) A comparison of attitudinal loyalty measurement approaches. Journal of Brand Management, 9(3), pp. 193-209.
Number of full-text downloads 5,710

Bennett, Rebekah & Bove, Liliana (2002) Identifying the key issues for measuring loyalty. Australasian Journal of Market Research, 9(2), pp. 27-44.
Number of full-text downloads 15,021

Rundle-Thiele, Sharyn & Bennett, Rebekah (2001) A brand for all seasons? A discussion of brand loyalty approaches and their applicability for different markets. Journal of Product and Brand Management, 10(1), pp. 25-37.
Number of full-text downloads 5,964
Number of citations in Scopus 10

Bennett, Rebekah & Dann, Susan (2000) The changing experience of Australian female entrepreneurs. Gender, Work and Organization, 7(2), pp. 75-83.
Number of full-text downloads 2,399
Number of citations in Scopus 48

Bennett, Rebekah & Dann, Susan (2000) Like mother like daughter? a study of the impact of age on entrepreneurial women in Australia. Academy of Entrepreneurship Journal, 6(1), pp. 50-76.
Number of full-text downloads 278

Conference Paper

Russell-Bennett, Rebekah, Mulcahy, Rory, McAndrew, Ryan, Swinton, Tim, Little, Jo-Anne, & Horrocks, Neil (2017) Challenging the myths of the low income earner with a digital mobile program: Reduce your juice. In World Social Marketing Conference, 15 - 17 May 2017, Washington D.C.
Number of full-text downloads 9

Russell-Bennett, Rebekah, Drennan, Judy, Raciti, Maria, Bowring, Natalie, & Burns, Kara (2017) Using service design to understand digital preferences for improving applications for tertiary education in under-represented markets. In World Social Marketing Conference, 15 - 17 May 2017, Washington D.C.
Number of full-text downloads 7

McAndrew, Ryan, Russell-Bennett, Rebekah, Mulcahy, Rory, & Gordon, Ross (2017) What works and what doesn’t? A systematic literature review of residential energy efficiency programs in developed countries. In Improving Residential Energy Efficiency Conference (IREE 2017), 16 - 17 February 2017, Wollongong, N.S.W. (Unpublished)
Number of full-text downloads 27

Russell-Bennett, Rebekah, Previte, Josephine, Hartel, Charmine, Smith, Geoff, & Zainuddin, Nadia (2016) The actual and imagined customer experiences of blood donation: A customer value perspective. In Conference Proceedings SERVSIG Conference 2016, Maastricht, Netherlands.
Number of full-text downloads 14

Russell-Bennett, Rebekah, Mulcahy, Rory, McAndrew, Ryan, Swinton, Tim, Little, Jo-Anne, & Foth, Marcus (2016) Can a digital approach change low-income energy saving behaviours? In International Social Marketing Conference (ISMC), Wollongong, NSW, 26-27 September 2016. (Unpublished)
Number of full-text downloads 20

Defries, Aimee, Russell-Bennett, Rebekah, Johnston, Kim A., & Rosenbaum, Mark (2015) Silver surfers: Proposing an e-servicescape framework for active ageing. In World Social Marketing Conference 2015, 19-21 April 2015, Sydney, N.S.W.
Number of full-text downloads 31

Bowring, Natalie & Russell-Bennett, Rebekah (2014) Back on the market: Understanding condom use behaviour in heterosexual adults 50 years+. In ANZMAC 2014 : Agents of Change, 1-3 December 2014, Brisbane, Qld. (Unpublished)
Number of full-text downloads 9

Dobele, Angela, Johnson, Nicola, Smith, Geoff, & Russell-Bennett, Rebekah (2014) Facebook wall posts: what sort achieves the most interaction? In International Social Marketing Conference, 17 - 18 July 2014, Melbourne, Vic. (Unpublished)
Number of full-text downloads 11

Russell-Bennett, Rebekah, Mulcahy, Rory, Foth, Marcus, Little, Jo-Anne, & Swinton, Timothy (2014) The psychological and economic factors that influence energy consumption habits of low-income earners. In Ewing, Michael & Newton, Fiona (Eds.) Proceedings of the 2014 International Social Marketing Conference, Monash University, Melbourne, VIC.
Number of full-text downloads 114

Rosenbaum, Mark, Russell-Bennett, Rebekah, & Drennan, Judy (2014) Commercial friendships between gay salesmen and straight female customers. In 2014 American Marketing Association Services Special Interest Group Conference, 13 - 15 June 2014, Thessaloniki, Greece.
Number of full-text downloads 87

Russell-Bennett, Rebekah, Russell, Kay, Glavas, Charmaine, Hartel, Charmine E.J., & Smith, Geoff (2014) The role of other people and emotion for blood donation : an altruistic social service. In 2014 American Marketing Association Services Special Interest Group (AMA Servsig), 13-15 June 2014, Thessaloniki, Greece.
Number of full-text downloads 159

Mulcahy, Rory, Russell-Bennett, Rebekah, & Kuhn, Kerri-Ann (2014) Balancing entertainment and behaviour value: M-games as a social marketing agent of change. In Rundle-Thiele, Sharyn, Kubacki, Krzysztof, & Arli, Denni (Eds.) Proceedings of the 2014 Australian and New Zealand Marketing Academy Conference: Agents of Change, ANZMAC, Brisbane, Qld, p. 627.
Number of full-text downloads 52

Tuzovic, Sven & Russell-Bennett, Rebekah (2014) Offshoring of B2B accounting services: An exploration of customer resistance. In Rundle-Thiele, Sharyn, Kubacki, Krzysztof, & Arli, Denni (Eds.) Proceedings of the 2014 ANZMAC Annual Conference: Agents of Change, ANZMAC, Brisbane, QLD, p. 1050.
Number of full-text downloads 11

Mayer, Jessica, Russell-Bennett, Rebekah, & Zainuddin, Nadia (2013) Branded breastscreening: How brand congruence, perceived threat and age influence coping. In World Social Marketing Conference 2013, 21-23 April 2013, Westin Harbour Castle, Toronto.
Number of full-text downloads 4

Foth, Marcus, Satchell, Christine, Seeburger, Jan, & Russell-Bennett, Rebekah (2013) Social and mobile interaction design to increase the loyalty rates of young blood donors. In Prinz, Wolfgang & Satchell, Christine (Eds.) Proceedings of the 6th Communities and Technologies Conference 2013, Munich Germany, ACM and the European Society for Socially Embedded Technologies (EUSSET), Munich, Germany, pp. 64-73.
Number of full-text downloads 835
Number of citations in Scopus 2

McAndrew, Ryan, Rundle-Thiele, Sharyn, & Russell-Bennett, Rebekah (2013) Speaking their language: Examining risky drinking from the customers' point of view. In Brodie, R (Ed.) Proceedings of the 2013 Australia and New Zealand Marketing Academy Conference, 1 - 4 December, 2013, New Zealand.

Foth, Marcus, Fitz-Walter, Zachary, Ti, Jimmy, Russell-Bennett, Rebekah, & Kuhn, Kerri-Ann (2012) Please take out your phones : on the spot solicitation of student feedback in class. In Farrell, Vivienne, Farrell, Graham, Chua, Caslon, Huang, Weidong, Vasa, Raj, & Woodward, Clinton (Eds.) Proceedings of the 24th Australian Computer-Human Interaction Conference (OzCHI 2012) : Integration, Interaction, Innovation, Immersion, Inclusion, Association for Computing Machinery (ACM), Melbourne, Australia, pp. 150-153.

Russell-Bennett, Rebekah (2012) Designing a self-service technology to increase self-efficacy and maintain breastfeeding. In Kubacki, Krzysztof & Rundle-Thiele, Sharyn (Eds.) Conference Proceedings, Delve Deeper, Department of Marketing, Griffith Business School, Brisbane, QLD, pp. 204-205.

Russell-Bennett, Rebekah, Hartel, Charmine, Russell, Kay, & Previte, Josephine (2012) It's all about me! Emotional ambivalence Gen-Y blood-donors. In Mickelsson, Jacob & Helkkula, Anu (Eds.) Proceedings from the AMA SERVSIG Internaitional Service Research Conference, Hanken School of Economics, Helsinki, Finland, p. 43.

Russell-Bennett, Rebekah, Zainuddin, Nadia, & Previte, Josephine (2012) The "free-factor" impact on value in health services. In Mickelsson, Jacob & Helkkula, Anu (Eds.) Proceedings from the AMA SERVSIG Internaitional Service Research Conference, Hanken School of Economics, Helsinki, Finland, p. 81.

Rundle-Thiele, Sharyn, Russell-Bennett, Rebekah, & Leo, Cheryl (2011) Engaging teens to change attitudes towards drinking: A social marketing pilot study. In MacCarthy, M (Ed.) Marketing in the Age of Consumerism: Jekyll or Hyde? Proceedings of the 2011 Australian and New Zealand Marketing Academy Conference, 28 - 30 November, 2011, Australia.

McAndrew, Ryan, Russell-Bennett, Rebekah, & Rundle-Thiele, Sharyn (2011) Moving beyond the individual: Using group theories to conceptually examine risky drinking. In MacCarthy, M (Ed.) Marketing in the Age of Consumerism: Jekyll or Hyde? Proceedings of the 2011 Australian and New Zealand Marketing Academy Conference, 28 - 30 November, 2011, Australia.

Kuhn, Kerri-Ann, Russell-Bennett, Rebekah, & Rundle-Thiele, Sharyn (2010) Promoting student learning with online videos : a research agenda. In 2010 Academy of Marketing Science Annual conference, 26 - 29 May, 2010, Portland, USA.
Number of full-text downloads 318

McAndrew, Ryan, Russell-Bennett, Rebekah, & Rundle-Thiele, Sharyn (2010) Alcohol use within the sibship. In Ballantine, Paul & Finsterwalder, Jörg (Eds.) Proceedings of Australian and New Zealand Marketing Academy (ANZMAC) Conference 2010, Department of Management, College of Business and Economics, University of Canterbury, University of Canterbury, Christchurch, New Zealand.
Number of full-text downloads 128

Zainuddin, Nadia & Russell-Bennett, Rebekah (2010) Why perform pro-social behaviours? Understanding the key sources of perceived value in preventative health services. In Russell-Bennett, Rebekah (Ed.) Connecting Thought and Action: proceedings of the 2010 International Nonprofit and Social Marketing Conference, Faculty of Business, Queensland University of Technology, Brisbane, QLD, pp. 229-233.
Number of full-text downloads 149

Parkinson, Joy, Russell-Bennett, Rebekah, & Previte, Josephine (2010) An investigation of the key drivers of breastfeeding. In Russell-Bennett, R & Rundle-Thiele, S (Eds.) Connecting Thought and Action: proceedings of the 2010 International Nonprofit and Social Marketing Conference, 15 - 16 July, 2010, Australia.

Russell-Bennett, Rebekah, Hogan, Steve, & Perks, Keith (2010) A qualitative investigation of socio-cultural factors influencing binge-drinking : a multi-country study. In Australian and New Zealand Marketing Conference : Doing More With Less (ANZMAC 2010), 29 November - 1 December 2010, Christchurch, New Zealand.
Number of full-text downloads 2,288

Russell-Bennett, Rebekah & Neale, Larry (2010) The relationship between strategic positioning and perceived value of social networking sites. In American Marketing Association Services Special Interest Group Conference (AMA SERVSIG), 17-19 June 2010, Porto, Portugal.
Number of full-text downloads 108

Parkinson, Joy, Russell-Bennett, Rebekah, & Previte, Josephine (2010) The role of mother-centered factors influencing the complex social behaviour of breastfeeding : social support and self-efficacy. In Australian and New Zealand Marketing Conference : Doing More With Less (ANZMAC 2010), 29 November - 1 December 2010, Christchurch, New Zealand.
Number of full-text downloads 532

Russell-Bennett, Rebekah & Golledge, Andrew H. (2009) An investigation of cross-cultural differences in binge-drinking perceptions and behaviours. In Proceedings of Australia and New Zealand Marketing Academy Conference, 30 November - 2 December 2009, Crown Promenade Hotel, Melbourne.
Number of full-text downloads 1,049

Russell-Bennett, Rebekah, Gallegos, Danielle, & Drennan, Judy (2009) Applying brand equity to the social product of breastfeeding. In Academy of Marketing Annual Conference 2009 , 7-9 July 2009, Leeds Metropolitan University, Leeds.
Number of full-text downloads 582

Russell-Bennett, Rebekah, Worthington, Steve, & Hartel, Charmine (2009) One size doesn't fit all. Exploring marketing strategies for influencing three dimensions of brand loyalty. In Proceedings of the Academy of Marketing Conference 2009, Leeds Metropolitan University.
Number of full-text downloads 327

Russell-Bennett, Rebekah & Neale, Larry (2009) Social networking : investigating the features of Facebook application. In Academy of Marketing Annual Conference 2009 , 7-9 July 2009 , Leeds Metropolitan University, Leeds.
Number of full-text downloads 357

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine (2009) Value in Social Marketing : A Qualitative exploration within government health services. In Proceedings of the 2009 International Nonprofit and Social Marketing Conference (INSM), Victoria Law School, Melbourne, Victoria.
Number of full-text downloads 84

Zainuddin, Nadia, Previte, Josephine, & Russell-Bennett, Rebekah (2009) A qualitative investigation of sources of value in social marketing from the lens of a public health service. In Proceedings from Australian and New Zealand Marketing Academy Conference 2009: Sustainable Management and Marketing, Promaco Conventions, Melbourne, Australia, pp. 1-7.
Number of full-text downloads 956

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine A. (2008) Describing value in a social marketing service : what is it and how is it influenced? In International Nonprofit and Social Marketing Conference : Partnerships, Proof and Practice, 15-16 July 2008, University of Wollongong, New South Wales.
Number of full-text downloads 59

Russell-Bennett, Rebekah, Keeffe, Dominique A., & Tombs, Alastair (2008) The mediating role of emotions on service recovery, blame and customer behaviour. In European Marketing Academy Conference, 27-30 May 2008, University of Brighton, Brighton.
Number of full-text downloads 185

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine A. (2008) How is value created? A process model for value creation in government social marketing services. In World Social Marketing Conference, 29-30 September 2008, Brighton ; Hove City.
Number of full-text downloads 169

Russell-Bennett, Rebekah & Rundle-Thiele, Sharyn (2008) QUTopia : assessing the effectiveness of student operated business for a simulated world. In Academy of Marketing Annual Conference, 8-10 July, 2008, The Robert Gordon University, Aberdeen. (Unpublished)
Number of full-text downloads 107

Drennan, Penny, Keeffe, Dominique A., Russell-Bennett, Rebekah, & Drennan, Judy (2007) Designing a game to model consumer misbehavior. In Digital Games Research Association (DIGRA) International Conference, 24-28 September 2007, Tokyo, Japan.
Number of full-text downloads 339
Number of citations in Scopus 1

Sibbick, Joseph B., Previte, Josephine A., & Russell-Bennett, Rebekah (2007) Is government branding ‘just wall paper’ or does it enhance product acceptance : conceptualising brand influence in social marketing. In International Non-profit and Social Marketing Conference, 27-28 September 2007, Brisbane.
Number of full-text downloads 648

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Previte, Josephine A. (2007) Conceptualising a relational approach to value creation in a government service: Implications for social marketing. In Sullivan Mort, Gillian & Hume, Margee (Eds.) Social entrepreneurship, social change and sustainability: 2007 International Nonprofit and Social Marketing Conference, 27-28 September 2007, Brisbane, Australia.
Number of full-text downloads 413

Leo, Cheryl & Russell-Bennett, Rebekah (2007) Customer-oriented Defiance (COD): Exploring Righteous, Sacrificing and Sneaky Behaviours. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,917

Tombs, Alastair & Russell-Bennett, Rebekah (2007) The Efficacy of Facial Expression in Determining Emotions Associated with Cross Cultural Service Failures. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,435

Keeffe, Dominique A., Russell-Bennett, Rebekah, & Tombs, Alastair (2007) The Intentional use of service recovery strategies to influence consumer emotion, cognition and behaviour. In Hartel, C. E. J., Zerbe, W. J., & Ashkanasy, N. M. (Eds.) Research on Emotions in Organizations: Functionality, Intentionality and Morality, Elsevier, Atlanta, Ga., pp. 141-175.
Number of full-text downloads 1,136
Number of citations in Scopus 7
Number of citations in Web of Science® 5

Zainuddin, Nadia, Russell-Bennett, Rebekah, & Hartel, Charmine E.J. (2007) Why Are Businesses Brand Loyal? A Functional Approach to Three Dimensions of B2B Brand Loyalty. In 2007 Australia And New Zealand Marketing Academy Conference (ANZMAC), 3-5 December 2007, Dunedin, New Zealand.
Number of full-text downloads 1,321

Drennan, Judy, Leo, Wei Wei, & Russell-Bennett, Rebekah (2006) A Conceptual Model of Customer Advocacy in Services Marketing: A Definition and Key Antecedents. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Andrews, Lynda, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Consumer appraisals of mobile marketing communications. In Ali, Y. & van Dessel, M. (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Brisbane, QLD.
Number of full-text downloads 106

Dann, Stephen, Dann, Susan, Drennan, Judy, & Russell-Bennett, Rebekah (2006) Female Entrepreneurship in Australia: Revisited. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.
Number of full-text downloads 576

Keeffe, Dominique & Russell-Bennett, Rebekah (2006) An Investigation of Functional and Dysfunctional Consumer Behaviour During Frontline Service Encounters. In Ali, Y & van Dessel, M (Eds.) ANZMAC 2006 Conference Proceedings, 4 - 6 December 2006, Australia, Queensland, Brisbane.

Bennett, Rebekah, Hartel, Charmine, & Drennan, Judy (2005) It’s not about the money! Key drivers of satisfaction with Government Third-Party Complaint Handling. In Australasian Nonprofit and Social Marketing Conference, 22-23 September 2005, Melbourne, Vic.
Number of full-text downloads 2

Conference Item

Rundle-Thiele, Sharyn, Dietrich, Timo, Schuster, Lisa, Connor, Jason, Drennan, Judy, Russell-Bennett, Rebekah, et al. (2014) Game On: Know Alcohol - Interim findings from the first nine schools. In 2014 Australian and New Zealand Marketing Academy Conference, 1-3 December 2014, Brisbane, Australia.
Number of full-text downloads 7

Reference Entry

Russell-Bennett, Rebekah & Parkinson, Joy (2014) Loyalty (Brand Loyalty). In Lee, Nick & Farrell, Andrew M. (Eds.) Encyclopedia of Management, Volume 9: Marketing. John Wiley & Sons, Ltd., Chichester, West Sussex, United Kingdom, pp. 1-11.

Thesis

Bennett, Rebekah (2001) A study of brand loyalty in the Business-to-Business services sector. University of Queensland.
Number of full-text downloads 6,015

Other

Russell-Bennett, Rebekah, Drennan, Judy, Mulcahy, Rory, Johnson, Daniel M., Foth, Marcus, & King, Neil A. (2015) Submission for the Queensland Government Parliamentary Inquiry into personal health promotion interventions using telephone and web-based technologies. Queensland University of Technology.
Number of full-text downloads 99

Russell-Bennett, Rebekah, Drennan, Judy, Mulcahy, Rory, King, Neil, & Previte, Josephine (2015) Submission for the Inquiry into the Establishment of a Queensland Health Promotion Commission. Submission to Queensland Parliament.
Number of full-text downloads 35

This list was generated on Sun Jun 25 08:32:58 2017 AEST.